Background Image
Table of Contents Table of Contents
Previous Page  3 / 36 Next Page
Information
Show Menu
Previous Page 3 / 36 Next Page
Page Background

BRAND

Harley-Davidson, an iconic brand that stands for craftsmanship,

dependability, and freedom is a globally recognized powerhouse.

For more than a century, Harley-Davidson has produced motorcycles

under one the most recognized logos, the Bar & Shield, but more so

has enveloped loyalists and embraced its cult-like following to create a

lifestyle that is displayed on-road and off.

Being part of the global dealer network you are instrumental in the

preservation of the culture. As ambassadors of fulfilling dreams of

personal freedom you are the front line leaders in creating the customer

experience that continue to grow brand strength. You are the go-to,

trusted resource for riders and enthusiasts – new and old – that keep the

brand alive and thriving.

Be sure to include these core styles in your assortment.

Motorclothes

®

Core Replenishment

- On the shelf ready to ship

- 1-2 week turn around

- Performance features to enhance your ride

Dealer Branded Core Replenishment

- High turning items

- Showcase custom back prints

- Brand recognition for enthusiasts and intenders

Dealer Branded Bling

- Fashion twist to core logos

- Mix & match (garment & bling)

- Ask Sales Manager about custom bling opportunities

Order Placement:

- Dealer Branded - Stand alone orders, abbreviated back print

minimums apply

- Combine with seasonal orders

- 2 week lead time, may vary based on production capacity

CONTACT YOUR BIKER BUILT/VF SALES MANAGER TO ORDER.