NYS Franchise Law 2013 - page 8

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A dealer’s Relevant Market Area (RMA) is defined as
a 6 mile radius surrounding the dealership in counties
of 100,000 or more population, and a 10 mile radius
surrounding the dealership in counties with less than
100,000 in population.
Allows an existing dealer who receives such a notice to
challenge the proposed addition or relocation.
The franchisor must show good cause for a new point or
relocation within an existing dealer’s RMA.
The statute contains a list of criteria to be considered
in determining whether there is good cause for the
addition or relocation including the existing dealer’s
investment and the impact on the consumer.
There are specific exceptions to the protest right to
provide flexibility for a dealer that is moving within its
RMA and/or further from other existing dealers.
Franchise Modification – Section 463(2)(ff)
page 28
A franchisor may not “modify” the dealer’s franchise
unless it has provided at least 90 days notice and the
proposed modification is fair and not prohibited.
A modification is unfair if it would adversely alter the
rights, obligations, investment or return on investment
of the dealer under the existing franchise.
The dealer may protest the proposed modification, and
the franchisor has the burden of proof to establish the
proposed modification is fair and not prohibited.
Consent to Program Participation –
Section 463(2)(hh)
page 29
The franchisor shall not require a dealer to contribute
monetarily to a program or promotion without first
receiving the dealer’s written consent to participate in
the program or promotion.
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