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"In Rege-

ringsgatan,

which street is

named after Lon

don's RegentStreet,

is situated Stock

holm's leading men's

furnishing store, StrSms

Herrekipering. It is one

of the most attractive of its

kind to be found in Europe".

(From an article by Mr.MurdochofLondon

in the magazine"Man - and his clothes".)

Stockholm:

Regeringsg. 19

Goteborg:

Torggatan 22

'Quality goods at moderate prices'

STOCKHOLM

STRQMS

gOteborg