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11

The Every Student Succeeds Act (ESSA) accountability

push is on as school districts are increasingly called upon to

substantiate a compelling story for the return on investment

they provide to the communities they serve. In reality, it’s

about how you can tell your own district’s success story

within your local community in a very powerful way.

In order to reach that objective, IASA has partnered with

ECRA Group

to provide a free dashboard to all IASA

member school districts that can be customized with their

own district data. The Strategic Dashboard is a powerful

tool for superintendents and boards of education to tell their

school district’s story and track important indicators and

priorities at the aggregate level.

IASA Executive Director Dr. Brent Clark says that the

evolution of the dashboard came about as a result of

planning discussions with IASA’s partner the ECRA Group,

that school districts needed a reliable process or procedure

to report metrics regarding their district to their community.

“Our role is to help school districts be prepared for ESSA

and the accountability push that is going to intensify in

the future,” said Clark. “We believe the new IASA/ECRA

Strategic Dashboard positions districts to be responsive

in their community and allows them to share a complete

story on their district using both qualitative and

quantitative indicators.”

Through the dashboard components, school administrators

are able to identify metrics they want to report on, keeping

the data points very fluid as districts are able to add data,

charts, video and other useful digital content to visually tell

their story.

To learn how to use the Strategic Dashboard, IASA is

offering training statewide through August and September.

By Mary Schaefer

IASA Director of Communications & Marketing

Dr. John Gatta, Chief Executive Officer of the ECRA Group

and designer of the IASA/ECRA Strategic Dashboard,

indicates the IASA/ECRA dashboard training will walk

superintendents through three phases on the dashboard

design including: 1) How to tell your story, 2) Defining Your

Success, and 3) Monitoring Your Progress.

“For each phase, we will provide guidance and best practices

for how to think about your school district story lines,” he

says. “We will provide a real example of a school district in

your region and provide the time needed for participants

to actively work on your own individual dashboard. The

objective is for each superintendent to walk out with a

completely framed dashboard.”

While the ISBE School Report Card has a contained,

identical set of criteria and data points by district, the IASA/

ECRA Strategic Dashboard is 100 percent customizable,

according to Gatta.

The Strategic Dashboard is

organized into three main sections:

Vision, Indicators and Strategy.

1. The Vision

section allows school districts

to craft a narrative inclusive of videos and

other digital assets to articulate a clear and

compelling vision for student success.

2. The Indicators

section operationalizes the

district’s vision into observable quantitative

and qualitative indicators.

3. The Strategy

section allows districts to

communicate how they intend to accomplish

their vision.

continued...

IASA/ECRAFree

StrategicDashboard

Invites School Districts

toShareTheirOwnStory

#TellYourStory