Construction World August 2015

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CONSTRUCTION WORLD AUGUST 2015
SHOPPING MALLS AND OFFICE DEVELOPMENTS
Owner, Old Mutual Life Assurance Company South Africa, has
been investing in the redevelopment of its properties within
this vibrant Rosebank hub over several years. Cradock Square
– anchored by a flagship Game store, was completed at the
end of 2011.
The will be elevated to beyond a shopping experi-
ence. It is positioning itself as a lifestyle brand that offers a plethora of
other attractions including art and design, innovation and ultimately, a
‘vibe’ that inspires people to dream, aspire and reflect.
R500-MILLION FACELIFT
The , one of Joburg’s
trendiest lifestyle destinations, has
begun its R500-million revamp,
boosting the wide appeal of this
precinct, which was enhanced by the
large-scale makeover of its neighbour,
Rosebank Mall.
Situated between Cradock Avenue and Oxford Road, ‘The Zone’, as
patrons fondly call it, consists of five buildings with two levels of retail
space, a hotel and a 2-storey office tower complex. It is well established
as a shopping, dining and nightlife destination for a broad cross-section
of people living north and south of central Johannesburg including
young and middle-aged urban professionals, families and teens. There
are five levels of underground parking, which can be reached from both
Oxford Road and Cradock Avenue.
Fashion, footwear and beauty lead The Zone’s youthful appeal.
Tenants include Diesel, Guess, Forever New, Sissy Boy, YDE, Space,
Republik, Big Blue and Sunglass Hut. Then there’s Sorbet, MAC
Cosmetics, Africology Urban Spa and Carlton Hair. Entertainment-
wise, there is The Fun Company, offering family entertainment, and on
the first level is Ster Kinekor, including the first Cine Prestige to
launch in Gauteng.
Redevelopment plans include a new Food Court of about 1 600 m2,
due to launch in August. Among the new tenants adding to the existing
mix of Wakaberry, Spur and Mikes Kitchen are Panarottis, Jimmy’s
Killer Prawns, Simply Asia and Haagen Dazs to name a few. New anchor
tenants on the ground floor will include a Super Spar of over 3 500 m2
and Viva Gym, the popular UK headquartered gym that debuted in
Fourways Crossing and in Hillfox last year.
They will begin marketing in July and are expected to open their
doors to the public during early September.
The former Standard Bank building is to be transformed into a
mixed-use retail/office space. The ground floor will host a variety of
restaurants, which will spill out with seating onto the extension of
Tyrwhitt ‘mall’.
This paved mall will also serve as a green space where
functions and entertainment can be added to the already vibrant
Rosebank precinct.
The upper area of the building will be remodeled into office space
of approximately 2 200 m 2, with a spectacular atrium leading natural
light into both floors. The space will be ready for hand over to new
tenants from August 2015.
The Zone compliments neighbouring The Firs and Rosebank Mall, as
well as other sub-regional centres including Killarney Mall, Melrose Arch,
Norwood Mall and Hyde Park.
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