CARIBBEAN MUSIC IN A GLOBAL MARKET THE CASE OF JAMAICAN MUS

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WEAKNESSES
• EMBRYONIC TO WEAK INFRASTRUCTURE
– INDUSTRY & PUBLIC SECTOR
• LIMITED MANAGEMENT SKILLS
– BUSINESS DEVELOPMENT
– TALENT MANAGEMENT
– EVENTS
– BRANDS
• INADEQUATE EDUCATION & TRAINING
OPPORTUNITIES
– PERFORMANCE
– PRODUCTION
– MANAGEMENT
– MARKETING
– MEDIA