35 / 96
35
2.0 Road safety
“We surveyed 7,000 drivers and 95% of them rated
their own driving as ‘good’ or ‘very good’ and it
was everybody else on the road that they were
worried about. This ties into the concern about
road safety where people think, ‘it’s not me; it’s
everybody else’.”
SARAH SILLARS
Chief Executive
IAM RoadSmart