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Words to Understand
resources:
A supply of money, staff, and other things a com-
pany can use to get things done.
technology:
Something that humans invent to make some-
thing easier or do something new.
functionality:
The range of different things a computer program can do.
investment:
Money that you put into a company, hoping that the com-
pany will profit so you can make money from it.
acquired:
Added to another company.
asset:
Something useful.
market research:
Research done to see what things people want to use
or buy.
spam:
Junk mail or online messages that are annoying.
self-promotion:
Advertising yourself to try to get more customers.