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Cl imbing Higher

49

mistakes he made as Twitter’s CEO, he does his best to communicate di-

rectly with his employees at Square. Jack explained in an interview that

one of his greatest challenges was learning how to come out of his shell

socially. “The biggest thing I’ve learned is that I need to communicate

more; I need to be more vocal,” he explained, and he is doing everything

in his power to improve.

Jack is known to roam around the office to talk to people. He is very

transparent with his employees, which means he tells them his goals for

the company’s future upfront. There are very little secrets within Square,

Inc. E-mails are sent out to the entire team of hundreds of employees on

a regular basis.

Jack’s need for an open work environment goes both ways. “We encour-

age people to stay out in the open because we believe in

serendipity

—and

people walking by each other teaching new things,” he explained. He hopes

to train all his employees to embrace the open, connected atmosphere that

Square has become.

Make Connections: Continued Growth

Although well established, Twitter and Square are far from finished.

Twitter now boasts over 170 million registered users, some of

which are very influential people such as celebrities and politi-

cians. Its ease of use and accessibility make it the perfect tool for

anyone in the world. Both Twitter and Square are available to

anyone who has a smartphone or a computer, which is becoming more common

with each passing year. In 2010, the first tweet was sent from the International

Space Station, in space. Since then, at least a dozen tweets are sent to the Earth

from space each day.