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EuroWire – May 2009

22

Transat lant ic Cable

Business

Overseas firms seeking opportunities

under the US stimulus act proceed

confidently but carefully

American firms are not the only ones vying for contracts under

the $787 billion economic stimulus programme announced

by US President Barack Obama. Hundreds of foreign-owned

companies, believing that they offer more expertise than US

companies in the same industry, are intensifying their lobbying

efforts. Many are already active in the US and know their way

around state capitals as well as Washington, DC.

Their initiative has boosters in high places, among them Spain’s

Prince Felipe who, with his wife Princess Letizia, visited the

US this spring to scout business opportunities for Spanish

companies in the stimulus package.

In remarks at a business luncheon in New York, the prince set his

purpose in a global context: “Only by working together with US

businesses and government, as well as coordinating our needs

and priorities, can we get our countries, and world, back on track.”

While zeal in the pursuit of commercial advantage is acceptable

– even commendable – staff writer Dan Eggen of the

Washington

Post

pointed out that foreign companies, trade ministries, and

business groups are at some pains not to arouse nationalistic

sentiment in US lawmakers and their constituents. He said

the firms are being advised by consultants to stress that any

contracts they land would lead to jobs in the US rather than

overseas. (“Foreign Firms Eye Stimulus Dollars,” 23

rd

March)

Mr Eggen noted that the overseas-based companies are not

alone in going gingerly. President Obama wants the US to focus

on alternative energy, rapid transit, and other technologies

pioneered in Europe and Asia. But “Buy American” provisions

in the stimulus legislation and elsewhere in US law require

that most materials and work originate in the United States.

According to Mr Eggen, such statutes are “effectively silent” on

where the parent firm must be based.

Will strict interpretation of the law seriously thwart the

president’s aims? Jayson Myers, the chief executive of Canadian

Manufacturers & Exporters, an Ottawa-based industry group,

stated the problem: “Once you get into some of these specialized

technologies, only one or a few companies worldwide can

provide it. If you want to advance the innovation priorities of

the Obama administration, it becomes very difficult without

involving foreign companies.”

The stakes for the US president can be seen in a chief

element of his stimulus programme. Mr Eggen of the

Post

observed that most firms specialising in the transit and

high-speed rail projects dear to Mr Obama’s heart are based

overseas. Bombardier, of Canada, and Alstom, of France,

provide two examples. Transurban Group, of Australia, is a

world leader in the development of toll roads. It happens to

be already at work on high-speed toll lanes along the Capital

Beltway, in Washington.

Telecommunications is another area important to Mr Obama,

whose stimulus sets aside $7.2 billion for upgrading broadband

networks in the United States. Alcatel-Lucent, of France, with its

New Jersey-based research arm Bell Labs, would appear to be a

prime contender for some work under the plan.

The president’s stimulus package is very new; so, too, is the race

for preferment that it has set off. But already one thing is clear.

According to federal statistics cited by the

Post

, foreign-owned

firms employ 5.3 million workers in the US, spend $336 billion on

US payrolls, and account for 20% of US exports. This constitutes a

significant presence on the American scene. Firms so situated are

not disposed to wait for trifling eligibility questions to be settled

before moving to tap into stimulus-related business.

Sanyo North America, an arm of the Japanese technology giant,

provides a case in point. Officials of the company, which broke

ground recently on a solar-panel plant in Oregon, told Mr Eggen

that they are readying their strategies. Senate records show

that the firm recently registered as a lobbying organisation in

Washington for the first time since 2001.

Aaron S Fowles, of Sanyo’s San Diego unit, said, “With the new

stimulus package that the federal government has announced,

it is starting to appear that the US market will be a prime

location to focus much more effort on our environmental and

energy-related technology and products.”

Automotive

Canadian and American auto workers

show a new willingness to accept sacrifices

to help save their industry

The Canadian Auto Workers union on 8

th

March said that it had

reached a tentative agreement with General Motors Corp on a

freeze of wages and pensions until September 2012, together

with other concessions required to qualify the company for

Canadian government aid. GM’s Canadian unit is based in

Oshawa, Ontario, east of Toronto.

The Conservative government of Canada had made it a

condition of providing financial aid to GM and Chrysler Canada

that the union agree to bring labour costs into line with costs at

Canadian plants operated by Toyota and Honda. As in the United

States, the differential in labour costs between Japanese-owned

auto companies and others is a contentious subject in Canada.

In 2008, after 77 consecutive years as global leader in auto sales,

GM conceded first place to Toyota.

While currency fluctuation was not explicit in the agreement

announced in early March, the recent decline in value of the

Canadian dollar probably allowed the union to avoid wage

cuts. The Canadian dollar had fallen, over a year, from about

parity to a roughly 25% discount to the United States dollar.

At a news conference in Ottawa to announce the agreement,

Jim Stanford, chief economist for the union, acknowledged that,

if the Canadian currency were to return to par, labour costs at

Canadian plants would exceed those in the United States.