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spotlight

Honeybee Gardens

We

all love to listen to success stories that start off with an

interesting, yet humble beginning, but we also love to learn about the

journey that went from a simple idea to steadily become what is now a

thriving, profitable business venture.

And that’s just the case for Honeybee

Gardens, an all-natural personal care and

beauty cosmetic brand founded in 1995

by herbalist Melissa Buckley. Honeybee

Gardens was born out of one woman’s

desire to offer the beauty industry a

safer and healthier alternative to all those

chemical-ridden products and cosmetics

people pile on their bodies each day.

Melissa credits her vision to

realizing a “simple need”,

which was first brought

to light when she started

noticing her husband’s

daily skin care struggles.

Anytime he would attempt

to shave his face, he would

be left with a red, irritated

complexion that would

leave him frustrated and

uncomfortable. It was then

that Melissa leaned on her

knowledge of herbs and

she started creating herb-

based shaving creams in

hopes of relieving her

husband’s skin issues.

This opportunity allowed

her to experiment with and learn evenmore about the

power of herbs, and after many trial and errors she finally

created a cream that did not end up leaving her husband’s

face red and irritated. After she receivedmuch positive

feedback from other people who tried the cream, she took

her interest a bit further and decided to start a business

that focused on offering herb-based products that were

friendly on the skin and on the environment.

When asked about the journey that led

Honeybee Gardens to become one of the

most sought out natural personal care

products, Melissa explains, “It wasn’t

easy…and it’s still not easy. But I’m creating

my own destiny. It feels so good to finally

have my products –which were originally

formulated inmy KITCHEN– right up

there next to those well-known brands….

to have people write letters to me thanking

me for creating products

which are 100% natural

and don’t cause skin irritation

or pollute the environment....

to be able to give back to

my community by donating

monthly to no-kill animal

shelters.When I sit down and

think about it, it’s really a

dream come true.”

Honeybee Gardens proudly

emphasizes that all of its

products are made fromboth

natural and organic materials,

which are also reusable,

recyclable, and NEVER

tested on animals. The brand

holds many respectable

certifications, especially fromnotable organizations

such as

PETA

and

the Environmental Working Group

.

Easy on the skin and easy on the wallet, Honeybee

Gardens make quality skin and body care accessible,

not to mention affordable.

PaulaWiszowaty, MarketingAssistant

Contributing Editor

pwiszowaty@unfi.com

Pure, all-natural

bath and body care

products, made from

only the finest

organic ingredients.