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Chemical-Free Cleaning with
e-cloth
®
—
It’s the Natural Choice
hemicalfree cleaning is a worldwide
movement. This movement is in the
early stages in the U.S. but was
started in Europe during 1995. For the past
30 months, chemicalfree cleaning has been
experiencing tripledigit growth in the U.S.
The ecloth® brand is the worldwide leader
in chemicalfree cleaning. The ecloth® as
sortment of task specific cleaning products
makes it possible to clean any hard surface
in the home or at work with just water and
a cloth. An ecloth® is something you have
to experience to believe. It is for this reason
that customers often try one cloth and
then come back again and again to build
their collection.
Using an ecloth® is a very easy way to
begin chemicalfree cleaning, conserve our
nation’s natural resources, and reduce the
flow of waste into landfills. You don’t have to
sacrifice performance while cleaning without
chemicals and paper towels. In fact, ecloth®
products were prominently featured in the
May 2012 issue of
REAL SIMPLE
magazine,
rating ecloth® Best of the Best in three
categories, including Best Cleaning Cloth!
REALSIMPLE
did this, not because the cloths
clean chemicalfree, but because they pro
vide a better clean with less effort than tra
ditional cleaning methods.
What is Chemical-free
Cleaning?
It is a lifestyle change. It is choosing to
clean without toxic chemicals, without sacri
ficing the results your customers expect.
Recent studies show that more than 25% of
the population is aware of the dangers of
household cleaning chemicals and are ac
tively reading labels and seeking alterna
tives. Many of these people are the same
people that shop your store every day.
How do e-cloth
®
s Work?
ecloth®s work because each has 1.6 mil
lion fibers per square inch. Why are fibers im
portant? Dirt, oil, grease, grime and bacteria
are trapped by the fibers and oil and water are
attracted to the fibers – the more fibers the
better the cloth performs. Think of it as mil
lions of tiny hands grabbing everything on
the surface of a countertop or any other hard
surface in a home or at work. By spraying a
surface with water, the cloth acts as a magnet
while the millions of fibers scrape the surface.
The result is a clean that you have to experi
ence to believe.
Another major benefit of using an ecloth®
— the cloths are proven to remove over 99%
of bacteria using just water and a cloth. The
cloths don’t kill the bacteria, the cloth re
moves the bacteria from surfaces. When you
run this cloth under hot water in a sink, nearly
all the bacteria, is released from the cloth. Just
rinse and continue cleaning.
With an ecloth®, windows andmirrors get
a crystal clear clean, the glass is left lintfree
and streakfree. Stainless steel surfaces will be
smudge and fingerprint free. Countertops, ap
pliances, cabinets, tables, walls, microwave in
teriors and work station surfaces all clean up
quickly and completely using just an ecloth®
and water.
Reusable – Significantly Less
Environmental Impact
ecloth® products come with a 300 Wash
Guarantee. That’s almost 6 years of weekly
washes. An ecloth® can be used and rinsed
out under a faucet with hot water all week
long. Once each week, the cloth should be
washed with a regular wash (do not use bleach
or fabric softener) and they are ready for an
other week of cleaning.
The alternative is 12 rolls of paper towels
each week (paper towels cannot be recycled)
and whatever cleaning agent your customer is
using, be it lemons, vinegar, or commercially
available products. An ecloth® and just water
greatly reduces the amount of consumer
waste that is being produced while cleaning.
In six years, how many paper towels, wipes,
spray cans and bottles will your customers
throw away? Chemicals go down drains and
remain on surfaces in homes and work places.
The paper towels, cans and bottles end up in
landfills. An ecloth® and just water avoids all
of this mess.
Better forYour Customers’ Families
A surface cleaned with an ecloth® is free
of two potentially harmful things: cleaning
chemicals and bacteria. One of the scariest
statements ever written is this excerpt from
a Columbia University College of Physicians
& Surgeons study: “Women who work at
home have a 54% higher death rate from
cancer than women working away from the
home.” A 15 year study concluded that it is
directly linked to the toxic household chemi
cals in the home.
Cleaning chemicals leave residue on every
surface of home and work. Eliminating chem
icals is good for your customers and their
families. We all know why it’s important to
get rid of bacteria, but the chemicals we’ve
been using to kill themmight be just as harm
ful to us.
ecloth® really is a better cloth and a
better clean. Still not convinced? We stand
behind our products 100% and if a customer
isn’t satisfied, we’ll refund their money. If an
ecloth® disappoints within 300 washes, we’ll
replace it. ecloth® is the right choice for your
customers’ homes, families, work places and
the environment.
C
ecloth® Window Pack