Table of Contents Table of Contents
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Cover
1

Agenda
2

Bagley Keene Open Meeting Act - Summary
4

Rules
6

Glossary of Terms
8

Administration
8

Budget vs. Actual
13

Advertising
15

Communications
21

Public Relations Program
22

Reputation Management: Food & Safety Sustainability
23

Food & Culinary: Consumer
25

Food & Culinary: Foodservice
26

News Bureau
32

May Board Book Dashboard
34-35

Consumer Coverage Highlights
36-37

Industry Communications
38

Producer Relations
39

News Releases
40

District 3 Dairy Princess Crowned
41

CMAB Executive Committee Photo Release
44

Dante Migliazzo News Release
45

Josh Zonneveld News Release
46

Essie Bootsma News Release
47

Tony Louters News Release
48

Kirsten Areias News Release
49

FUTP 60 Release - Madera Grant Release
50

District 3 Dairy Princess Contestants Vie for Title
53

Kids Milk Marketing
56

Retail/Foodservice/Tradeshows
59

Retail Update
60

Foodservice Update
62

Trade Shows
64

International
64

Processor Relations
68

Dairy Stats
76

CDR MAY 2017
76

CDR APR 2017
80

News & Views
68

Science Daily
84

Dairy Cares Newsletter - April 2017
86

America's Growing Thirst
90-91