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new products

Through it, various items of hardware can be combined

in a robust and highly adaptable system with a compact

form-factor. Due to the many different boards available,

engineers have access to ON Semiconductor’s broad

portfolio of image sensors and co-processors, plus

various automotive communications protocols from a

select group of third party supply partners. This provides

extensive scope in terms of finding the combination that

best fits specific system requirements. The versatile

platform can accommodate an almost limitless number of

combinations due to consistent signal/power definitions

for the interconnects utilized by these respective boards.

The ease of adapting this modular solution means that

undertaking time-consuming activities such as creating

custom boards (each capable of accommodating

a different sensor option), testing out high-speed

interface standards, or writing code for drivers, is no

longer necessary. MARS is supported by a complete

ecosystem, encompassing software development tools,

schematics, gerbers, bill-of-materials (BOM) and much

more. A comprehensive user guide is also included

within the accompanying documentation.

“As image sensing proliferates in automotive

applications, MARS will provide system and software

developers tasked with turning concepts into reliable

working applications with a valuable platform to simplify

and speed proof of concept and development, and offer

the scalability to get ideas from the lab to on-vehicle

testing in real-world conditions,” said Ross Jatou,

General Manager and Vice President of Automotive

Solutions Division of Image Sensor Group at ON

Semiconductor. “The flexibility of MARS accelerates the

component selection process by making the constituent

sensors and co-processors totally interchangeable. The

platform avoids the need to construct a multitude of

custom boards to house different sensors for evaluation

reducing engineering effort and shortening project

times.”

The support of commonly used communication

standards (such as GMSL, FPD-Link, LVDS, MIPI,

Ethernet) enables direct interfacing with existing vehicle

electronic control units (ECUs). ON Semiconductor is

working with an ecosystem of partners spanning lens

developers, third party ISP vendors, communications IC

vendors, software developers and SoC vendors. MARS

modules are already prequalified with a range of these

third party products and the company will expand these

offerings going forward.

Analog Devices’ RadioVerse™ Technology

and Design Ecosystem Earns Industry

Accolades for Breakthrough Wideband RF

Transceiver

Analog Devices, Inc. (ADI) has been recognized by

several distinguished electronics and defense industry

publications for its leadership in developing a highly

integrated radio technology that allows manufacturers

across multiple industries to quickly and easily bring

advanced, high-performance radio platforms to

market. Part of ADI’s rapidly growing RadioVerse™

radio technology and design ecosystem, the AD9371

integrated wideband RF transceiver was cited for

its ability to enable the rapid, cost-effective design,

prototyping and production of integrated radio solutions

across wireless infrastructure, defense electronics, and

industrial communications applications.

Publications that singled out the AD9371 with awards for

best new product or technology include EE Times, EDN,

Military & Aerospace Electronics, Intelligent Aerospace,

and Microwaves & RF magazines.

Introduced in May 2016, the highly versatile AD9371

is a carrier-grade, system-on-chip radio solution with

a frequency range of 300 MHz to 6 GHz and channel

bandwidths as wide as 100 MHz on the main receive

channels, and up to 250 MHz on the transmit and

observation channels. The AD9371 consumes less than

5 W of power under standard operating conditions and

was recognized for its ability to eliminate as many as 20

New-Tech Magazine Europe l 75