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10

Speak Out

June 2016

www.speechpathologyaustralia.org.au

Thank you to

everyone who participated actively

in the campaign to promote Swallowing Awareness

Day. There was a tremendous amount of activity in

the lead up and on the day itself.

There was considerable interest from the media on

the day, with Speech Pathology Australia National

President, Gaenor Dixon, doing around half-a-dozen

radio interviews. She was ably supported by a

number of other Association members who, using the

template media release were able to interest their own

local media. Congratulations to Michelle Cimoli who

spoke with Red Symons on Melbourne ABC Radio

and Anne Huang who secured time with ABC Radio

in Cairns.

The Swallowing Awareness Day Campaign Kit was

well used and there was lots of evidence that Dizzy,

our mascot for the day, was busy promoting the

campaign.

Social media ran hot with #900swallows and

#dysphagia highlighting the involvement of speech

pathologists everywhere. Our social media campaign

received a strong following on Twitter, with a good

showing on both Facebook and Instagram.

According to Symplur Healthcare Hashtags the

#900swallows tag had over 1.2 million impressions

in Twitter with over 200 tweeters supporting the

event. At its peak in the late afternoon of 11 May

(Swallowing Awareness Day) the #900swallows tag

was trending in Australia.

Swallowing Awareness Day

New SPA website

launched

awareness day

PEOPLE SWALLOW

9

TIMESPERDAY

(ONAVERAGE)

Wednesday

May 11 2016

One in 17peoplewilldevelop some

formofdysphagia in their lifetime.

dysphagia

A swallowingdisordermayaffect:

around3 times

anhourduring

sleep,

Onceperminute

whileawake,

Humans

swallow:

andevenmoreduring

meals!

Dysphagia

(dis-fay-juh)

noun,difficultyor

discomfort in swallowing.

ofolderadults innursing

homes

50%

84%

ofpeoplewithParkinson’s

disease

100%

ofpeoplewithAlzheimer’s,

at somepoint in theirdisease

progression

ofadultswithmentalhealth

disorders

20%

15-30%

ofpeopleaged65+ living in

thecommunity

ofpatientswithheadand

neckcancer,post

chemoradiotherapy

45%

40%

of stroke survivorshavean

ongoingneed for support for

swallowing

26

muscles

Swallowinguses

More than

1 million

Australians

havedifficulty

swallowing

25%

ofpatientswithMultiple

Sclerosishave swallowing

difficulties-increasing toas

manyas

65%

of thosewith

severeMultiple Sclerosis.

Association

news

On Friday 6 May

the new Speech Pathology

Australia website went “live”.

The Association’s redeveloped website has a new

look and feel and cleaner lines to make the whole

experience of visiting the site more enjoyable.

The menus have been reordered and the content

reorganised to make the structure of information on

the site easier to find and access.

A feature of the revised site is that it is mobile friendly,

meaning the site can be viewed on smartphones and

tablet devices.

The website is now seamlessly integrated with the

Association’s membership and events databases,

making it easier for members to renew and book

events.

In addition, the website has a new exciting Jobs

Board to make it easier to advertise or secure a new

job.

All the content migrated from the old site has been

updated and all the attachments reformatted to reflect

the Association’s new address and Brand Guide.

www.speechpathologyaustralia.org.au