32 / 44
MARKET PREVIEW
Speaking Out
Check out these learning opportunities at the Market.
Millennial Communication
10 a.m., Friday, Sept. 15
Learn how to best communicate with millennial
customers and employees from national speaker
Shannon Oleen.
Are millennials at a disadvantage because technology
has been a part of their lives from the very beginning?
If so, how do we shift away from “connecting” through
“likes,” emoticons and friend counts? How do we
develop skills that are more emotionally fulfilling?
Oleen looks to answer these questions and give you
the tools needed to bridge generational gaps.
Local Impact
2 p.m., Friday, Sept. 15
9 a.m., Saturday, Sept. 16
Join the North American Retail Hardware Association’s
(NRHA) Dan Tratensek to learn how to best integrate
your company into your local community.
NRHA’s recent
Home Sweet Home
study outlines
just how important local shopping can be to the
economy. In real numbers, Tratensek breaks down
how to increase awareness for shopping local and
make your customers want to return to your store
time and time again.
100
32
Fall 2017 •
Hardlines
Strategies