•
Instructional Design Services (Tent.)
•
Physician Assistant (add-on)
•
Occupational Therapy Assistant
•
Exercise Science (Tent)
•
Family Medicine, Internal Medicine,
Cardiology, Neuro/Psych
•
Anatomy, Basic Sciences, & Health
Assessment for Allopathic, Osteopathic
Med Ed as well as Pharmacy
•
Orthopaedic Surgery, Surgery and
Anesthesiology
•
Clerkship and Public Health
•
Physical Therapy, Occupational Therapy,
Speech/Language/Hearing
•
Oncology, OBGYN, Critical Care, Emergency
Medicine, Pathology
•
Next gen topics for Anatomy & Basic
Sciences (RUDI)
•
Bates Q&A added to platform
•
Video lectures added to critical
areas/topics
•
Refresher content across all products
•
80-100 new dissection videos added to
Anatomy
•
Course content in multiple formats,
including video, but no course/board
review
•
English-language only
•
Course/board review (synoptic content review,
Q&A)
•
Content updates (e.g., new OSCE’s, new video)
•
Spanish editions for Bates and Acland
•
UTD linking (Clerkship only)
•
Stedman’s added to 6.0 Platform
•
Fully integrate Acland, Bates & Stedman’s
into Health Library
•
Advanced board review capabilities
(adaptive and/or confidence-based
remediation)
•
Next gen topic nav. (RUDI) for Medical
Education & First gen topic nav. for
Medical Practice (Ortho)
•
Custom curriculum tools to “publish class”
tailored by instructor and deeper insights
into learning progress and usage
•
Instructor tools housed in Health Library
•
Health Library re-platformed on SC 6.0 to
improve search, content display, and
related-content linking
•
Pub Med Widget added to all sites
•
Bates, Acland are separate offerings with single
sign-on and search pull-through
•
Multiple question types to support review
usage occasions
•
Base-level personalization enabling individual
log in for student and instructor
•
Students: track own learning data such as Q&A
results/progress
•
Faculty: create custom reading lists, track
student usage and access faculty resources
•
Content Update Alert tool for each user
type
•
COUNTER reports part of Health Library
and Bates
•
Athens & Shibboleth added to Health
Library and Bates
•
Reporting tools for librarians including content
usage and site usage reports and dashboards
•
New content update alerts via email template
(monthly)
•
Athens and Shibboleth added to Acland
Curriculum
Content
Student/
Faculty UX
Buyer
UX/Tools
GTM
Market share gain & penetration
“make it good”
Increasing value
“make it better”
Market leading
“make it great”
2014
2015
2016
•
Account-level collaboration w/ Ovid
(P&E calling on faculty & deans, Ovid
calling on librarians)
•
To avoid channel conflict Ovid gets all
top-line revenue w/ P&E rep also
credited for sale
•
Reporting tools for sales and marketing by
customer including “Low Usage” reports
“Good, Better, Great” - Institutional Medicine
17