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BUS 2323 Personal Computers
Use and apply current word processing, spreadsheet, presentation and database software.
(Fall and Spring)
BUS 2433 Visual Basic
Introduction course in the use of an event-driven, procedural programming tool for devel-
oping graphical user interface (GUI) applications. (Every Spring)
BUS 2513 Principles of Macroeconomics
Study of basic economics including national income analysis, employment theory, fiscal
policy, and banking. (Every Fall)
BUS 2523 Principles of Microeconomics
Study of production costs, price theory, domestic and international problems. (Every
Spring)
BUS 2533 Principles of Accounting I
Basic accounting including accounting cycle development and statement preparation.
Study of cash, receivables, notes, inventories, and plant assets. (Fall and Spring)
BUS 2543 Principles of Accounting II
Continuation of BUS 2533. Study of partnership and corporation accounting and statement
analysis. Survey of cost accounting and budgeting. (Fall and Spring) Prerequisite: BUS
2533.
BUS 2603 Personal Finance
Introduction to consumer finance, focusing on basic principles and techniques used to man-
age income and assets to achieve personal financial goals. Major areas of study include
individual budgets, personal financial planning, taxes, credit management, insurance, per-
sonal investments, and planning for retirement. (Every Fall)
BUS 3013 Principles of Management
Examination of modern management concepts and practices. Major areas of study include
six essential types of performance, principles and practices that foster collaboration, lead-
ership, and teamwork. Emphasis is on analysis of management theory, principles, busi-
ness practice, organizational structures, and managerial functions. The course objectives
include (a) the critical evaluation of how organizations foster innovation; 1) service; 2)
quality; 3) sustainability; 4) costs,; 5) resources; and 6) speed to market. This is a core
requirement for all business administration majors.Prerequisite: JR Standing. (Fall)
BUS 3023 Principles of Marketing
This course is designed to introduce students to basic marketing concepts and key busi-
ness functions in marketing oriented institutions. Emphasis is placed on the influence
of environmental, social, economic, ethical, legal, and technological forces on market-
ing activities. Students will be able to recognize, discuss, and/or evaluate the following:
recognize core marketing concepts such as product, price, distribution and promotion and
how they are used today to provide customer value; appreciate marketing’s importance
to business and the impact of environmental factors (economic, technological, political/
legal, competitive, and social/cultural); evaluate the marketing process and strategies and
importance of ethical practices with regard to social responsibility and ethics; and examine
the 4P’s of Marketing with regard to influence on targeting strategies, segmentation, con-
sumer analysis, market channels and channel management, and supply chain management.
Prerequisite: JR Standing. (Fall)