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32 images FEBRUARY 2017
IS EXHIBITIONS & EVENTS
Printwear & Promotion Live! 2017 preview
This year, Printwear & Promotion
Live! has moved to a larger hall at
the Birmingham NEC – Hall 20, to
be precise – to accommodate the
growing number of companies
exhibiting at the event.
Running from Sunday 26 February
to Tuesday 28 February, the annual
trade show is the place to find all the
latest imprint garments, embroidery
machines, digital printers, screen
printing presses, transfer systems,
heat presses and software programs
that will help garment decorators to
operate a successful business.
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AWDis Academy: F1
“AWDis Academy will be exhibiting
for the second time at Printwear and
Promotion Live!, offering our fantastic
range of schoolwear,” says the brand.
On display will be the full range of raglan
sleeve sweatshirts, kids’ cardigans and
V-neck sweatshirts, which are availa-
ble in a wide range of sizes and classic
school colours. Visitors will be able to
pick up a complimentary sample by
filling in a quick questionnaire, and both
the new brochure and colour card will
also be available.
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Anvil and Gildan: K40
Visitors to the Gildan stand will see its
new Softstyle Double Piqué Polos, offer-
ing “the incredible softness of ringspun
yarns and a Eurofit silhouette”, plus the
Softstyle Adult T-Shirt (64000), now in
19 new colours, the new semi-fitted
Ladies’ Deep Scoop T-Shirt (64550L) and
the popular fitted crewneck alternative
(64000L). On the same stand, Anvil
will be showcasing new products such
as the Women’s Tri-Blend Tee, Adult
Fashion Basic Long and Lean Tees and
the Tri-Blend Full-Zip Hooded Jacket
companions for men and women
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Beechfield Brands: A40/B32/B40
Beechfield Brands will be showcas-
ing new fashion-led products from its
four brands – Beechfield Headwear
(A40), BagBase (B40), Quadra (B40) and
Westford Mill (B32) – along with the
brands’ top-selling staples and their ever
expanding colour palettes. This year the
brands will also be showcasing decora-
tion possibilities on the Bag & Headwear
Decoration Advice stand (B50), with a
wide range of bags and headwear being
decorated by a team of specialists, sup-
ported by partners in the industry.
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Comfort Colors: K32
“Our collections of relaxed apparel offers
easy silhouettes with unmatched soft-
ness in a rich spectrum of colours,” says
Comfort Colors. “Thanks to our spe-
cial dyeing process, there’s a shade for
every occasion, including wear-with-all
neutrals and saturated brights.” Headlin-
ing the offering is the Adult Tee (1717),
which boasts a cosy 207 gsm, 100%
ringspun fabric weight. There are 39 col-
ours to choose from, and it’s available in
sizes S-2XL. For women the new V-Neck
Tee (3199) is crafted from 185 gsm, 100%
ringspun cotton with a flattering neck-
line and semi-fitted silhouette. Available
in eight trend colours and sizes S-2XL.
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Colortone: F3
Visitors to Colortone’s stand will be
able to experience ‘all the colours of
the rainbow’. From music festivals to
school days out, Colortone’s choice of
tees, hoodies and loungewear in a wide
variety of styles and vibrant colours al-
lows people to refresh and add a splash
of colour to their wardrobe. Visitors will
also have the chance to pick up Color-
tone’s brochure and product samples.
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