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2012 Best Practices Study

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

2012 Best

Practices Study

149

Regional Analysis

Agencies with Revenues OVER $5,000,000

Geographic Region:

Northeast Southeast Midwest Southwest

West

% of Agencies Located in Each Region

13.0% 11.5% 9.4% 8.3% 8.3%

Net Revenue Growth (Organic)

2.9% 4.2% 5.9% 4.8% 4.0%

Profitability as %

of Net Revenues

Pre-tax Profit

14.0% 14.2% 8.2% 13.8% 12.2%

Pro Forma Pre-tax Profit

17.8% 16.4% 10.6% 17.4% 19.1%

Operating Pre-tax Profit

5.4% 6.8% 0.8% 5.0% 5.0%

EBITDA

19.3% 16.7% 12.7% 15.4% 14.6%

Pro Forma EBITDA

23.1% 18.9% 15.1% 18.9% 21.5%

Value Creation “Rule of 20” Score

14.9

13.2

15.0

15.1

15.5

Productivity

Revenue per Employee

$171,084 $159,126 $171,572 $178,425 $194,888

Compensation per Employee $106,272 $106,906 $121,376 $120,821 $131,557

Spread per Employee

$64,811 $52,220 $50,196 $57,604 $63,330

Pay Levels for

Producers

Commercial P&C 

$158,271 $211,113 $222,355 $203,542 $208,438

Personal P&C 

$52,005 $82,815 $68,567 $95,985 $70,215

Life & Health / Financial

$138,934 $216,984 $234,393 $202,618 $205,717

Multiline

$96,618 $283,779 $174,228 $172,070 $143,398

Pay Levels for

Service / Sales

Support Staff

Commercial P&C 

$53,527 $48,779 $49,377 $49,176 $55,885

Personal P&C 

$42,952 $41,391 $43,134 $42,496 $52,990

Life & Health / Financial

$51,812 $49,350 $47,596 $47,350 $55,462

Multiline

$52,111

*

*

*

$37,604

Pay Levels for

Account Execs

Commercial P&C

$93,164 $92,376 $84,755 $76,223 $96,544

Personal Lines

$63,065 $65,946 $56,592 $55,775 $59,677

Life & Health / Financial

$75,757 $96,431 $88,066 $69,527 $101,822

Number of

Carriers

PL - National

9.3

16.7

7.9

10.7

16.7

PL - Regional

10.6

13.9

9.8

5.8

7.3

CL - National

23.7

42.7

22.0

37.8

46.5

CL - Regional

19.7

38.9

26.6

12.9

17.4

EB - All

34.3

81.6

56.5

34.4

71.2

Service Center

Use

Total PL Comms Placed

27.4% 20.1% 2.7% 33.9% 33.8%

Total CL Comms Placed

9.3% 1.7% 0.7% 2.2% 4.9%

% of Agencies Making an Acquisition in the

last 12 Months

24.0% 13.6% 33.3% 6.3% 18.8%

*Insufficient Data