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CUSTOMER PROFILE
“We filled out the rest of the store with
products from Blish-Mize,” he says.
It was an easy decision to use
Blish-Mize as the store’s supplier,
Koppen says. He had previous experience
working with Denver Randol, his current
Blish-Mize sales representative.
“Denver was actually one of the first
people I talked to when thinking about
plans to open my own store,” he says.
“I already had a good relationship with
Denver, and Blish-Mize offers great service
and pricing. He helped us get an awesome
opening order together.”
His connections helped when it came to
customers, too.
“We live in a small, tight-knit community,”
Koppen says. “I got to know a lot of
homeowners and contractors in all those
years of selling paint. When we opened our
doors, they came right into our store.
Now, in my own store, I have the same
The customer base at Summit Paint and Stain, where Koppen and VanderPloeg are the owners and
only employees, is made up of about one-third homeowners and two-thirds contractors.
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Spring 2016 •
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