55
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April
2016
Product #
Brand
Description
Org
Packed
Size
Retail
Wholesale
Disc.
Sale
Phil/SNW
177259-9 TERAS
MCT COCONT SPLASH EMULSN VN
EA
12 OZ
31.09
18.65
15%
15.85
first to market
april
continued
Wisconsin Specialty Protein • tera’s
™
brand
Darin Laufenberg,
darin@artisanwhey.com• 608-268-5205
Tera’s™ Coconut MCT Emulsion
Vanilla Flavored (12 fl oz)
Ingredients
: 100% Non-GMO coconut oil, water,
gum arabic, sorbic acid, organic vanilla,
organic stevia and monk fruit
SUBJECT TO CHANGE
Coconut MCT Splash
Vanilla Emulsion
12 fl oz
• Liquid coconut is rich in medium chain triglycerides (MCT) which are
efficiently utilized by the body for energy production
• MCT’s provide a quick energy boost ideal for active lifestyles and
supports an efficient metabolism… 6.3g of MCT’s per serving
• MCT’s are rapidly metabolized and efficiently utilized by the body
and not stored as fat
• Also retains 31% of beneficial lauric acids to strengthen immune system
• Convenient, easy to use liquid emulsion, great alternative to oil
• Easily mixes into coffee, smoothies, shakes, cereal, oatmeal,
yogurt, fruit and much more
• Available in a delicious bourbon vanilla flavor
• Brand rooted in the promise of using only simple, pure
and natural ingredients … Simply tera’s™
• Product attributes
Pure coconut oil. Retains lauric acids.
Organic bourbon vanilla flavor. Non-GMO. No gluten, soy, dairy,
animal derivatives, artificial flavors or colors.
•
Product Type
Supplement– Coconut MCT Vanilla Splash Liquid Emulsion
•
Suggested Market Pricing=
MSRP $29.99 (12 fl oz)
•
Gross Margin=
50.0%
•
Promotional Support Program
Promotions: January, March, May, July & Sept.
@ 20% TPR = MSRP $23.99 (12 fl oz)
•
Launch Timing
Launch Mid-November 2015