New-Tech Europe Magazine | May 2018

Digi-Key’s New PDC Expansion Renderin

recent urgency around electric and autonomous vehicles, we see this market continuing to grow over the next few years. EMEA is pushing for Industry 4.0, or “smart factories”, which is a development that originated in Germany. Industry 4.0 gives the ability to cost effectively produce products in smaller lot sizes while providing mass customization within a speed-based structure. This “high mix/low volume” revolution plays right into our core business model. We offer customers access to a wide breadth of product to support bills of material that are changing daily, ship from stock capability, and broken pack quantities to allow them to build to order without experiencing supply chain delays or a buildup of excess inventory on their end. Management of inventory has always been our main focus, but is now coupled with the management of intelligence or data which is a new process and part of the industry transformation. Industry 4.0 also ties into the always-growing IoT market. Engineers designing for the IoT are often looking for an individual

product as well as purchasing a full development system. Our goal as a distributor is to allow them to start their design from a simple block level or a completed reference design or even at the application level, and also integrate and support the key technologies, software, and cloud services that are driving IoT. Finally, the new GDPR data protection law went into effect May 25th in Europe. There will now be a large effort from all companies to be compliant. This is the start of an important initiative that will change the way companies in our industry reach and engage with customers and offer personalization in their design journeys. Digi-Key Vision for the Future Digi-Key’s vision for the future builds on our successes of the past. What we have been founded on and what guides us will continue to do so in the future. As technology and trends change we must adapt and evolve, but at the core our values and goals will still be the same. We have a mission to empower the imagination of our customers to

One Hour at Digi-Key

fuel their innovation. This has and will be done by a focus on having the broadest selection of product available for immediate shipment and a focus on customer service and delighting our customer. We are dedicated on continuous improvement and building teams that create the Digi-Key Difference.

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