KSS eKourier January Edition 2025

Kennards Koouurier EDITION: January 2025

MOMENTUM 24

KSS GETS A NEW IMPROVED DREAM

2024 SELF STORAGE ASSOCIATION CONFERENCE

CAN I PLEASE HAVE A BANANA AND A HUG?

2024 CULTURE SURVEY RESULTS

IN THIS ISSUE

Message From Sam

3

Team Member Profiles

4

10 Questions With

5

Momentum 24

6

KSS Gets a New Improved Dream... 7 Ten Years Growth Of KSS/Feedback 8 2024 Self Storage Conference 9 Exciting News, KSS Goulburn Is Open 10 2024 Culture Survey Results 11 Kennards Kristmas 12-15 Change Is Good/Feedback 16 Spotlight On... 17 Be Proud Be Confident 18 Skillbuilder 2024 19 Outside The Storage Box 19 Building Space For Change 20 Can I Please Have A Banana... 21 Nev's Notes 22 Community/Changing Lives... 23

NEXT ISSUE

Deadline: March 14, 2025 Editor: Sharon Munro Email: sharon@kss.com.au

Front cover: Freedom Fighters at the 2024 Sleep Under The Stars Event. L to R: Fiona Harding (THQ), Debbie Stansby (CCC), Deepa Chirayath (THQ), Darryl Hodgson (THQ), Anthony Heng (KSS Thornleigh), Jared Mobbs (THQ), Javier Perez (THQ), Tony Vuong (THQ).

Inside cover: Kennards Self Storage Goulburn, NSW.

FEATURE

MESSAGE FROM SAM

L to R: Wellington Christmas Party 2024: Sam Kennard with Steve Button, Mel Hire and Simon Spring (Wellington KSS Team Members) and Andrew Kirkham, NZ Operations Manager

I n mid-December 1994, my dad visited me in our Wetherill Park centre, which I had been managing for over a year. Nev: “Sam, I am going to resign as Managing Director and hand over to you.” Me: silent, then “OK”, thinking he was giving me a good notice period with some plan in mind.

While my ambition had always been to lead the company, for this to happen at the age of 24 it was a complete ambush. I did not expect it in December 1994. I did not feel I was capable or even if I would ever be. My dad was very much a ‘push you in the deep end’ kind of person. It was a risk and he wanted to see what happened. Thankfully I didn’t blow it all up! I am grateful that when taking over the business was in good shape. KSS was profitable and there was no financial stress. Occupancy was okay but not at today’s levels, and not outperforming. It was doing fine though and I did not have to fix up a big mess. The people in the company were also all stable and experienced. The 1994-95 leadership team and people in the wider business were very supportive of my elevation and openly articulated that they wanted me to succeed. These old-school colleagues of my dad’s simply got behind the business and, importantly, helped me to grow and learn. I am also very grateful to have had these people

behind me at this time. Indeed, I still am.

While my 30 year anniversary as CEO passes by, I cannot commend and thank highly enough the enormous support from many people over the last three decades. It is particularly notable that we have a very enduring team in place that have been pivotal in our success with Jeff Xanthos (25 years), Darren Marshall (20 years), Fiona Harding (19 years), Michael Macheledt (19 years), Darryl Hodgson (19 years), Sharon Munro (18 years), Mary Nessek (18 years), Andrew Kirkham (16 years), Tony Vuong (13 years) and many others. This group and tenure shows the incredible support and loyalty are fundamental to the wider success of the business. In 1994, we had 12 locations while 30 years later we have added exactly 100 to now boast 112 open operating centres. There is also much to be excited about over the years ahead.

Nev: “You should move in to my office in the next few weeks.”

Me: “What?! That’s sudden!” (I did not see that coming).

Nev: “Also, I have rented an apartment in Aspen and we fly out on Boxing Day. I will be there for the whole year, maybe longer.”

Me: (Head explodes)!

While I had enjoyed meaningful partici - pation in the company before leading the business, the next year, 1995, was a particularly exciting and incred - ible year as I got my teeth into the business.

Sam Kennard Chief Executive Officer

3 Kennards Kourier Jan 2025

WHO’S WHO

TEAM MEMBER PROFILES

Felicia Yu Project Coordinator - THQ

Gordon Iyere Manager - West End, QLD

Tell us about your career background: I studied Electronic Engineering back in Nigeria then taught, worked and travelled for few years. I moved to China in 2003 to teach English. I moved to Australia in 2005 and worked for Combines Insurance of Australia and Von Bibra Holdings as a new car Sales Consultant. In 2009, I got into University to study Psychology. After this in 2011 I decided to get another Job - Kennards Self Storage! What do you enjoy doing when not at KSS? (Hobbies/ Interests)? Teaching the scriptures to kids in Church, fellowshipping with other Christians, driving and spending time with my wife. What are you reading now? The Return of The Gods by Jonathan Cahn and the Bible. What are you watching now? I am not a movie person but love documentaries. What favourite foods or restaurant would you recommend? I don’t have favourite foods. If it tastes good and others can eat it, why not? Where did you grow up and what was it like? I grew up in Lagos, the then capital of Nigeria. It was there I did my primary and secondary school education. Favourite hangout people when not at work? Critical thinkers. The World lacks such people these days. Favourite holiday destination or interesting place you’ve been to? The Annegbette tribe in Nigeria. The reason is the story behind the name. Is a long story. Ask me when next we catch up.

Tell us about your career background: I started my journey in the construction industry as a Project Coordinator at a fitout company and then I switched my role to Estimator/Contract Administrator for residential builders. What do you enjoy doing when not at KSS? (Hobbies/ Interests)? Reading novels, going to the seaside and I enjoy cooking at home. Now I have a 7-month old puppy and I spend a lot of time with him. What are you reading now? Pride and Prejudice. Recently I watched it and decided to read the book again. What are you watching now? Hilda. I love its art style and colours, and of course that brilliant, fearless girl with her amazing adventures. What favourite foods or restaurant would you recommend? I love beef burgers and highly recommend Mister Gee at North Strathfield. Where did you grow up and what was it like? I grew up in Jinzhou, a small city located in northeast China. It is nestled between the sea to the south and the mountains to the north. It is a historical city known for its vital strategic location in both military and trade routes. Favourite hangout people when not at work? I usually hang out with my friends, going shopping, having food, going on one-day road trips. Favourite holiday destination or interesting place you’ve been to? It would be Gold Coast, for the lovely people and beautiful beaches.

4 Kennards Kourier Jan 2025

WHO’S WHO

10 QUESTIONS... With Luke Korte - Assistant Manager, Panorama, SA

doing things together as a family. I also have a passion for gaming on PlaySta - tion, once the kids are asleep. What are your Hobbies? I love collecting diecast cars, it's been as hobby as long as I can remember. I also have my own business, which is also diecast cars and toys, that I sell on my website - totallycollecta - blegear.com.au. Doing this as a hobby/ business has taught me a lot over the years. I will always love collecting. What are your Favourite cars? Other than Hot Wheels… My favourite cars are Japanese cars like the Nissan Skylines. I used to have one until I sold it about seven years ago now. I also have a love for the American Muscle cars like the 1969 Shelby GT500 and more modern cars like the latest Ford mustang GTD. (A bit out of my price range though at $480,000 each and only 1,000 of them made) Its nice to dream though...

Luke with his son Dean, daughter Sophie and wife Connie.

What year did you start at KSS? I started in October 2018.

everything. His nickname was IDEAS, he always had a way of fixing things. He was a legend and can never be replaced. When not working at KSS what do you like to spend your time doing? I love spending time with my wife Connie and playing with my kids, Sophie and Dean, it's always great

Have you always been at Panorama? I have always been at the Panorama centre but have helped over the years at our Seaford Meadows centre. What did you do before joining KSS? I am a Boilermaker by trade, and I also worked in the Auto Dismantling Industry for 15 plus years wrecking mostly Ford and JDM cars. What would you say is something that KSS as a team strives for? KSS strives for high quality customer service and for us as a team to always aim to exceed expectations. If you wanted to change or implement something new at KSS what would that be? A tablet while doing the walk, like a check list that automatically links to our centres main PC that we can add notes on the go to and it updates instantly. Name a person that has inspired you both professionally and person- ally in your life? I have always looked up to my late grandfather Geoff, he knew how to do

To sum up KSS in one word? G.O.A.T

Lukes very rare 1966 Hot Wheels Batmobile collection. Made by Mattel, starting back in 2007, there is about 17 years worth of cars in this collection, with the gold car being one of only 1,100 made in the world.

5 Kennards Kourier Jan 2025

FEATURE

MOMENTUM 24 PROGRESS UPDATE

By now you will have received the summary booklet about Momentum. You will no doubt also be learning more as the surprises, balloons and fanfare of Paint the Town Blue rolls out across centres. With our new Dream, documentation is being updated across training, Atlas and web pages.

S ince the summary was distrib- uted at Christmas, your Pillar Champions have been hard at work moving forward through their responsibilities and projects. Summarising some of their progress: Pillar #1: Technology Much progress has been made on the next stages of Hummingbird and the new website for delivery during 2025. Cyber security has continued to have its profile raised after Cal and Mary from THQ spearheaded the initiative on the last Fireside Chat in December. Atlas improvements are progressing and selecting new payroll and finance operating systems is all ticking along. Pillar #2: People & Company Culture The role for People and Engagement has been announced with recruit-

ment for our new Operations Manager commenced.

security innovations being implemented at your centres. There are also the formative steps for encouraging more team input and suggestions. Pillar #5: Brand The marketing calendar is coming closer to launch in February along with other methods of keeping all teams better informed. Key data points across platforms such as Google, StorMan and the Website are being targeted for tracking and analysis. That’s about it for now. For the next edition we will share a deeper dive into Pillar # 1 - Technology, being champi - oned by Wayne and Jeff. So once again, stay tuned.

Steps are being taken to document and organise key processes protecting and preserving important knowledge across KSS. The future leaders training is getting closer with final details being coordi - nated ready for launch. Pillar #3: Customer Experience The core of Paint the Town Blue has been developed, adding energy to Team Member recognition and celebrating praise. Communications that highlight key brand messages for customers is also being developed.

Darryl Hodgson NSW Operations Manager

Pillar #4: Innovation You will be seeing many of the subtle

6 Kennards Kourier Jan 2025

FEATURE

KSS GETS A NEW AND IMPROVED DREAM: THE FAVOURITE NAME IN SPACE

L to R: Grand Clifftop Walk, Blue Mountains - Radha Shivakumar, Anthony Tropiano, Jeff Xanthos, Jared Mobbs, Kellie Robley, Sharon Munro, Andrew Kirkham, Deepa Chirayath, Beth Mafrici, Darren Marshall, Sam Kennard, Keenan Mowatt, Wayne Brown, Fiona Harding, Antone Boustani, Tony Vuong, Darryl Hodgson, Javier Perez, Nicole Bergan, Chi Ly, Jelena Stricevic.

K SS has been directed for many years by the big idea to become a Famous Household Name. This has served us well, until we recently reflected on our strategy and plans at Momentum ‘24. This process involved 22 of the team, and included challenging the guiding vision and dream for the business. We decided to elevate the statement that defines our big idea. Our Dream. Moving from being famous to a more emotive concept of being the favourite. This raises us in the hearts of consumers and better reflects the strong engagement and commitment the team have to surprise and delight our customers.

The axiom - “People will forget what you said; people will forget what you did, but they never forget how you made them feel” - really also resonates strongly with the new dream. It is undeniable that our team execute customer service and demonstrate genuine care at an exceptional level.

Being the favourite sets us apart from others, and is a warmer sentiment than famous. While we also still say we are the name to reflect our wider brand and reputation in space, which points to our industry. ‘ exciting and inspiring improvement that will further elevate us. Our Dream to be The Favourite Name in Space is an

These moments have an impact on people and making us fondly remembered, indeed to be the favourite storage operator.

Our dream to be The Favourite Name in Space is an exciting and inspiring improvement that will further elevate us. Sam Kennard Chief Executive Officer

7 Kennards Kourier Jan 2025

FEATURE

TEN YEARS GROWTH OF KSS

"Kim and the rest of the staff at Penrith are very professional in their service with their customers, I did not have any issues with them. I fully 100% recommend." "Great service, super quick and the most lovely staff members. I always drop off my parcels and returns here and never have any issues. Highly recommend Kennards in Frenchs Forest!" "Kennards Coorparoo offers great value and friendly helpful staff. Most recently, Shaun has helped a great deal in organising my move. Thank you and all the best." "Such a convenient location in Newcastle for my extra storage option for the past nine years! Always clean and safe and the staff are wonderfully helpful. Easy to access as well." "Excellent service at West End. Exceptional facilities with friendly attentive and professional staff. I am very happy I chose Kennards... first class security... 24hr access... everything I need at an affordable price. Thanks guys!" "KSS Frederick Street Artarmon bought my old boxes back from me even though I had no receipt and no idea how long I had them. Checked them for rips so that they're good for the next person, but they took almost all of them! Great service, love to see a great 'reuse' system." "Always professional and organised at Maribyrnong! Helpful staff! Shoutout to Eli for going above and beyond!"

K SS ends 2024 with calendar year. The development program rolls on. Our growth is a combination of development of new centres; expansions of existing centres;

doubled in our rentable space in 10 years.

804,000sqm of rentable area, having added 40,000 in the

Demolition and rebuild growth occurs when we identify the business case to demolish first generation and low density buildings to develop multi- level new generation buildings. It is both an expansion and a moderni- sation. Our most recent example is the project we completed in Minto, in October 2024. Sam Kennard Chief Executive Officer

demolition and rebuild; and, acquisi - tion. The attached charts tell the story about how our last 10 years of growth have occurred among those catego- ries and by region. We have almost

8 Kennards Kourier Jan 2025

FEATURE

2024 SELF STORAGE ASSOCIATION CONFERENCE

L to R: Sam Kennard, Nikki Lawson (Abacus Storage King), Jimmy Mouzkiotis (Fort Knox Storage) and Moderator Thomas Whalan (RentaSpace).

E very year, the Self Storage Association hosts an annual conference where self storage operators and companies providing products and services come together to learn, network, and share insights about the industry’s latest trends, innovations, and emerging developments. Since the Association's inception in 1991, Kennards has been a strong supporter and advocate. This year, six members of our team attended the conference: Radha Shivakuma (CFO), Chi Ly (Financial Controller), Nicole Bergen and Kellie Robley (our QLD Operations Team), along with myself and Sam Kennard. Held in November, the event took place on the sunny Gold Coast in Queensland. Sam Kennard, currently a Board Member of the Self Storage Association, represents major operators—a further testament to our ongoing commitment to the Association. Having attended many conferences over the years, I can confidently say this was one of the best. With over

400 delegates and approximately 40 trade show exhibitors, this year’s turnout was the largest in the Associ - ation’s history. These impressive numbers reflect the growing interest in the self storage sector and the strength and expertise of the Association’s members. Special recognition goes to Makala French, the Association’s CEO and the Team, for putting together a successful conference. The three-day conference covered a wide range of relevant and timely topics for the industry. Day one kicked off in the morning with sessions on self storage operations, followed by facility tours in the afternoon. We had the opportunity to visit two sites: Storage King Robina and Storlocal Pacific Pines. Day two began with an engaging keynote from demographer Simon Kuestenmacher, who highlighted demographic changes that self storage operators should consider to adapt and thrive in the future. Other sessions included discussions on remote management, legal insights, and a thought-provoking presentation by Evelyn Bereni, a psychological scientist,

who shared practical strategies to boost innovation and productivity. On day three, we heard from interna- tional speaker Mike Burnam, President of StorageMart, which operates over 300 locations across the US, Canada, and the UK. A panel discussion followed, featuring Sam Kennard, Nikki Lawson from Storage King, and Jimmy Mouzaki- otis of Fort Knox Victoria. The panel explored the growing prominence of self storage as an asset class. The day concluded with talks on artificial intelligence in the industry, reflections by Michael Tate (founder of Storage King, recently retired), and an inspiring presen - tation by Mark Mathews, a big-wave surfer. Mark shared his incredible journey of recovery from a life-changing injury, offering lessons that resonated beyond the physical. The conference wrapped up with the Excellence Awards Dinner, celebrating the outstanding contributions of managers, operators, and service providers in the industry.

Darren Marshall Chief Operating Officer

9 Kennards Kourier Jan 2025

FEATURE

EXCITING NEWS, KSS GOULBURN IS OPEN!

W e’re thrilled to announce the opening of our brand-new Kennards Self Storage Goulburn facility! The doors are officially open and we’re ready to serve the Goulburn community with the same high level of service and convenience that Kennards Storage is known for. Our Goulburn site officially opened in August 2024, marking an exciting new chapter as we expand our reach and continue providing top-quality storage solutions across Australia. With more than 600 storage units and 7,790sqm of rentable space, Goulburn provides a variety of unit

sizes to accommodate our clients' various needs, also providing nine Enterprise Spaces, each measuring 54 square metres, and space for vehicle storage. Team Members Andrew and Madison, are the fantastic team running the show at the heart of our Goulburn facility. Andrew and Madison bring their expertise and friendly service to our new location. Both Andrew and Madison are passionate about delivering exceptional customer service and ensuring that every customer has a positive experience.

contribute towards his management of the site. He is always ready to lend a hand with a smile. Madison is our customer service star, with a knack for understanding each customer's unique storage needs. She’s known for her professionalism and warm, welcoming attitude. With growing demand in the area, Goulburn is the perfect spot for us to expand. This new site offers customers easy access and a variety of storage options, all backed by the exceptional service you can always count on from KSS.

Jelena Stricevic NSW Operations Manager

Andrew brings years of experi - ence in Office Management that will

10 Kennards Kourier Jan 2025

FEATURE

2024 CULTURE SURVEY RESULTS (OCI)

Past

Present

Future

2022 Culture N=266

2024 Culture N=297

Historical Ideal Culture N=560

2

During Skillbuilder 2024, each of us completed the cultural survey questions, and the results are in! The OCI Circumplex indicates another highly positive constructive outcome.

O verall, the strongest extensions are in the constructive blue cluster. Our Primary style, with the greatest extension, is once again “Humanistic Encouraging,” where people feel supported and encouraged to help others grow and develop. Our Secondary style is “Self-Actual - ising,” where people enjoy their work, maintain personal integrity, and produce high-quality results by focusing on doing the simple things well. Once again, our results exceeded 80% in the blue cluster, a benchmark we have set as a standard to surpass with each OCI assessment. The constructive results also positively influenced the “outcomes of culture,” indicating that our teams, on balance, enjoy their work and feel satisfied as members of the organisation. In nearly all outcome measures, KSS results surpassed the constructive benchmark set by Human Synergis- tics, which is based on aggregated data from 172 predominantly constructive organisational cultures.

This year’s results are very similar to those of 2022, with many themes following the same patterns. However, one notable change is a greater extension in the “Oppositional” style, which increased by 16% compared to 2022. Maintaining a constructive culture is challenging for any organisa- ‘

tion to understand and address this extension through targeted cultural change efforts. The next shift of note from a positive perspective within the defensive styles was a significant reduction in “Approval” reducing by almost 20% compared to 2022. Approval is characterised as needing to agree with and go along with others, organise priorities in an attempt to please others. Maintaining a constructive culture is challenging for any organisation and requires consistent effort, particularly as we continue to grow. I’d like to thank everyone who partici - pated in the survey and to all the Team Members who have supported our ongoing efforts to foster a constructive blue work environment.

tion and requires consistent effort, particularly as we continue to grow.

Oppositional is defined as a style where people are expected to gain status and influence by being critical and constantly challenging one another. It is the only defensive style above the 50th percentile, presenting an opportunity for the organisa-

More detailed information will be shared in the near future.

Darren Marshall Chief Operating Officer

11 Kennards Kourier Jan 2025

FEATURE

KENNARDS KRISTMAS

Sydney NSW

Con't Page 13 & 14

12 Kennards Kourier Jan 2025

FEATURE

KENNARDS KRISTMAS

Newcastle NSW

Queensland

13 Kennards Kourier Jan 2025

FEATURE

KENNARDS KRISTMAS

Victoria

Con't Page 15

14 Kennards Kourier Jan 2025

FEATURE

KENNARDS KRISTMAS

New Zealand

South Australia

Fyshwick ACT

Illawarra NSW

Illawarra NSW

15 Kennards Kourier Jan 2025

FEATURE

CHANGE IS GOOD

It’s fair to say that almost everyone appreciates a change now and then, whether it’s to explore alternatives, enhance what they’re doing, or simply try something new. This sentiment applies not just to individuals but also to team dynamics, as recent changes within our NZ team illustrate.

A s we finalise this edition of the Kourier, Simon Spring, Manager at our Hutt Road location in Wellington, is transi - tioning into a TSM role. Meanwhile, Paul Bucky, Assistant Manager in Palmerston North, will step into Simon’s role as Centre Manager. While it’s common for Assistant Managers to be promoted to Managers, Simon’s move from Manager to TSM highlights the flexibility we offer to accommodate Team Members evolving needs and personal circumstances, allowing us to continue thriving within the business. Embracing Role Diversity It’s easy to view centre roles as limited to just Assistant Managers and Manager positions. However, our growth as a business has created an environment where we organi- cally cultivate talent for a variety of roles. The progression from Manager to TSM isn’t a step backward, it’s a strategic shift that reflects the individ - ual’s priorities and business needs. In Simon’s case, his move into the TSM role couldn’t have come at a better time. With the recent acquisi- tion of our Kilbirnie site and a new Manager now at Hutt Road, having someone with Simon’s seven years of managerial experience in the region is invaluable. His knowledge and expertise will remain accessible, ensuring continuity and support during these changes, rather than requiring us to onboard someone entirely new.

beyond New Zealand. Across the Tasman, we’ve seen several Team Members transition into roles at THQ, demonstrating how skills gained at the centres can translate into broader opportunities. For instance, Suzie has flourished in reception, John has taken on payroll responsibilities, and Leng has excelled in accounts. Let’s also not forget our Centre Swap Programme, which allows Team Members to relocate to another centre when mutually beneficial opportunities arise. It’s just another example of how we embrace change and support our Team Members in exploring new horizons. Building Careers Within KSS Our growth as a company means we don’t always need to rely on external hires to fill roles. The training, development and experiences we provide empower our Team Members to seize new opportunities within the business. I’d much rather see a long-standing Team Member leverage their skills for a new KSS role than lose them to another organisation. This mindset got me thinking: Have we ever had a customer who was so impressed by their storage experi- ence with us that they decided to join the KSS team? That would be amazing and would speaks volumes about the positive environment we strive to create.

"I was with Kiwi Self Storage, then Kennards took over. This has been an amazing change, with 24/7 access, great location and friendly team. If you are looking for a place to store stuff, I highly recommend KSS Kilbirnie. With many different sizes of units to choose from and great prices you can't go wrong." "Absolute convenience and trust at KSS Adelaide Airport. They antici - pated what I needed before I did and the professional service over 2.5yrs has been exceptional." "Lovely people to deal with. They made everything easy and simple to deal with even though there were extra technical difficulties of being out of town and trying to arrange storage. The units are clean and vermin free. We would definitely have no hesitation recommending Kennards Palmerston North." "I made an online enquiry about storing some belongings at KSS Yeerongpilly. Very soon after, a staff member called Shruti called me - on that day I was busy and feeling stressed, however she was patient explaining the process, and followed that up with an email that clearly explained how things would work when I moved in. On the morning of the move, I was again feeling stressed. Again, Shruti showed exceptional profession - alism. The facility was clean, well laid out and easy to access. By the time I left, I felt calm and that my goods would secure. My life might be a mess, but my stuff is secure! I would absolutely recommend KSS Yeerongpilly."

Andrew Kirkham NZ Operations Manager

Growth Beyond Centres Our commitment to flexibility extends

16 Kennards Kourier Jan 2025

PROPERTY

SPOTLIGHT ON HAWTHORN

L to R: Kennards Self Storage Hawthorn. Daniel Huntington and Adam Kniese.

W elcome to Kennards 5,160sqm of land.

beginnings.

Together we have a collective KSS experience of over 22 years (Daniel having around 17 years experience, and myself around 5 years). I have come a long way since starting with KSS as Assistant Manager at Flemington. I moved to KSS North Melbourne as Manager the following year, and became a Hub trainer for a short period. I then took on the challenge of a bigger and busier centre at Hawthorn in October 2022. Daniel started his KSS journey in 2007. He started at Abbotsford Hoddle Street and then moved to Abbots - ford Langridge Street for a couple of years before moving back to Hoddle Street. After a couple years at Hoddle Street, he left the company for some travel, returning later in 2011 as a TSM casually. He then eventually took a permanent position as Assistant Manager at Ivanhoe. In May 2022 Daniel moved to Hawthorn. We are very passionate about our customer service and pride ourselves in doing the best we can. We work well together and reflect the company’s FREEDOM values.

Self Storage Hawthorn, Established in 2017, offering

KSS Hawthorn also offers 94 climate controlled Wine Storage cellars, ranging from a small 12 cases up to 550 case walk in wine cellars.

Kennards first acquired 453 Auburn Road, Hawthorn from Cabrini Laundry (The Vatican had to sign off for the purchase). The property was then fit out with 738 storage units with a rentable area of 7,074sqm. The centre started an expansion onto level two in 2022, opening an extra 263 storage units. These extra units were all ready to rent in March 2023, bringing the centre to 9,019sqm of rentable space. With the expansion, the occupancy went from over 90% occupied down to just under 70% occupied. Skip forward to today, we are now sitting around 85% occupancy. We have recently installed 50 1x1 lockers, bringing our total to 1,049 units in a rentable space of 9,048sqm. Located 8 kilometres from Melbourne’s CBD, we are very central to the busy hustle and bustle of Melbourne’s ever growing population, which has been reflected in Hawthorn becoming a very busy centre from its humble

We have recently installed 50 1x1

The centre has its quirks and can be a bit of a maze for newcomers. (We even have some small units and lockers located within the stairwells.) The centre also comes with its challenges, we have had a couple of floods in our basement. An older building will always have some issues, but its these challenges that make us learn and grow, bettering our skills . Our team comprises of myself, Adam Kniese (Manager) and Daniel Huntington (Assistant manager). ‘ lockers, bringing our total to 1,049 units in a rentable space of 9,048sqm.

Adam Kniese Manager, KSS Hawthorn, Vic

17 Kennards Kourier Jan 2025

FEATURE

BE PROUD BE CONFIDENT

T here are certainly many on costs, others follow market trends or react to competitors, and some just stick with what they’ve always done. But ultimately, pricing should come down to one thing: the value our customers perceive in what we offer. When we get this right, everyone benefits. Our customers receive a product or service that meets their needs, and we, the provider, earn a fair return for our efforts. To achieve this, it is important to understand what makes our product special and what our customers truly value. It's easy to overemphasise features that might not matter to our customers. Focus on what sets us apart and why customers choose us over anyone else, and then broadcast it loud and clear! First, our reputation speaks for itself. We’re a household name and pioneers in the industry. People know us and trust us with their most valuable posses - sions. That kind of confidence isn’t built overnight, especially when customers are facing stressful situations. Many of approaches to pricing: some companies base their prices

our customers are in transition, dealing with significant life changes, and knowing they’re storing their belongings with a reliable, established company makes all the difference. This trust is fundamental to our value proposition. Next, there’s the product itself, our facilities and amenities. We offer prime locations, well-maintained buildings, and a diverse range of storage options, including Wine Storage, Deposit Boxes, and Gun Storage. Our facili - ties provide convenient access hours and a variety of amenities, such as parking, meeting rooms, and kitchens. And we don’t compromise on security. We’ve invested in advanced systems with personal pin codes, secure units, alarms, and comprehensive insurance options. The quality of our facilities is a key reason why so many choose us as their preferred storage solution. Then, our service is exceptional. We don’t just hire to fill roles; we build a team that genuinely cares. Our people are our greatest asset. We provide a personal touch throughout the entire customer journey. We create a positive, memorable experience from start to finish. Our exceptional service shows

our customers that we truly care.

Finally, our honest pricing is straight - forward and transparent. No hidden fees, no up front costs, no confusing discounts, just clear, easy-to- understand pricing. We offer refunds for any unused time, providing flexibility that our customers appreciate. This transparency builds trust, which is exactly what they’re looking for. The proof is in the results, with our Google Reviews, returning customers, and positive feedback. People are even willing to pay a little more for what we offer because they see the value in our premium products and are happy to invest in a better experience. We make their lives easier by providing everything they need along the way, whether it's packing supplies from our Box Shop or friendly support from our team. 'Store With the People Who Care', that’s what sets us apart and keeps customers coming back. We’re market leaders because we deliver quality that customers recognise and trust.

Javier Perez Head Of Revenue & Commercial

18 Kennards Kourier Jan 2025

TRAINING/PROPERTY

SKILLBUILDER 2024

OUTSIDE THE STORAGE BOX

Tom Fereday, a bespoke furniture designer has leased our newly created commercial space in the Camperdown NSW expansion fronting Chester Street and will move in this year. Construction of a telecommunications tower has commenced at Coorparoo QLD after some three years of planning. Marrickville NSW will get additional antennas courtesy of Telstra around March/April 2025. The Bankstown NSW tower has also been proposed to start in March 2025. We recently changed advertising billboard companies from Ohh Media to Australian Outdoor Media (AOM). AOM have taken over the outbound signs at Rydalmere, Mona Vale and Petersham in NSW, and are currently working through the approvals process for the digital signboards at Hoddle Street Abbotsford and Port Melbourne in Victoria and Warriewood and Thornleigh in NSW. Work continues on the Roxburgh Park, Craigieburn and Cranbourne sites in Victoria. I look forward to construction activity moving ahead at these sites in 2025. Joining the six industrial warehouse spaces we purchased in Moss Vale NSW in September last year are two larger warehouses and a large parcel of land on the adjoining property, currently home to a Plumbing supply tenant, Agriculture supply tenant and Precast Concrete supplier. Planning will continue this year around how best to make use of the land and individual spaces. Darren McKeon Commercial Leasing Manager

L to R: Skillbuilder in New Zealand: Lyn Fry (TSM), Simon Spring (Wellington), Maree Sullivan (Napier), Maria Loo (Mt Eden), Andrew Kirkham (NZ Ops Mgr), Sharne Carmichael (Tauranga), Mary Whittaker (Wairau Valley), Beena Rani (Three Kings), John Maisey (TSM), Shona Kitchen (Palmerston North), Melissa Hiri (Kilbirnie), Cath Marshall (Hastings).

I n November last year we launched our annual Skillbuilder training program, designed to brief our team on the latest updates on new initiatives and best practice guidelines. While the specific content changes each year, the core goal remains the same: to empower our people and set them up for continued success! This year, the core theme of the program was “Decision Making & Psychological Safety”, two critical areas for fostering a supportive and empowered workplace. We also focused our time on further developing de-escalation skills and techniques. Psychological safety is about creating an environment where Team Members feel confident expressing ideas, concerns, and questions without fear of negative consequence (something that also closely aligns with our own FREEDOM values). In the decision-making session, the primary learning objective was to equip teams with a clear framework to guide their thinking and decision-

making, especially when navigating the complexities of building and facilities management. Finally, our de-escalation session emphasised the effectiveness of techniques such as labelling, valida - tion, open-ended questions, and empathy. Invaluable tools for diffusing potentially volatile situations with storers and peers. Skillbuilder is always a busy yet incred - ibly rewarding time of year. Person - ally, I find it a joy to connect with so many of the KSS team in such a short period. It's inspiring to see so many talented, happy and highly engaged Team Members coming together. A special thanks to Darryl, Suzie, Antone, Maddie, and everyone else who played a part in making Skillbuilder 2024 a success, your efforts are truly appreciated!

Wayne Brown Learning & Development Manager

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PROPERTY

BUILDING SPACE FOR CHANGE

Above: Kennards Self Storage Smith Street Chatswood Photomontage and below, Kennards Self Storage Guildford construction.

Chatswood 2 (NSW) This property previously a Disaster Recovery Centre for Westpac, was successfully purchased in mid-July 2024 by KSS. It is in a prime location next to Bunnings and a timber warehouse at Smith Street, Chatswood, and is only a few hundred metres away from the existing KSS Chatswood centre. We are developing this site in 2 Stages. Stage 1 - Conversion of the existing 5-storey building to a self storage centre. Stage 2 - Construction of a new multi-storey building adjacent to the existing building.

Brunswick (VIC) A new 6-storey self storage centre is under development in Brunswick, Victoria, with a GFA of 17,500sqm. The project is managed by Hutchinson Builders, who have just completed the demolition. Located just 5 kilometers from Melbourne's Central Business District, the facility's proximity to the city centre influences the unit layout design, featuring a higher proportion of smaller storage units to cater to the needs of urban residents and businesses.

Guildford (NSW) KSS Guildford, which is one of the oldest KSS centres, is expanding with a development of a new 3-storey self storage building. Following the knockdown of the old facility and site cleanup over the past few months, Total Construction has now completed the foundation works and ground floor slab, and trades continue on site in full swing. The new building will bring another 360 storage units to Guildford. construction in Hastings, New Zealand. Teak Construction are the contractor for this development with groundworks now well underway. The centre will have over 800 storage units and a GFA over 8,800sqm. Being 3.5 kilometres away from the existing KSS Southampton Street centre, it is designed to complement the existing facility with a variety of storage options, including lockers, mini-warehouses and vehicle storage. Michael Macheledt, Craig Henery, Felicia Yu and Scott Choi, Property Development Team Hastings 2 (NZ) Another new centre is under

20 Kennards Kourier Jan 2025

CHARITY

CAN I PLEASE HAVE A BANANA AND A HUG?

integrating housing with early education and support to address these issues before they escalate. We know every $1 donated saves $3.40. The Kennards Freedom Fighters fully embraced the evening, donning space cowboy attire and engaging in lively banter with other corporate groups as we set up our shelters. Fortunately, we all stayed dry, not from our shelter- building skills, but because it thankfully didn’t rain. It seems we might be better off sticking to our day jobs of renting space instead of constructing it! The night wasn’t just about fun and games; it was filled with moving stories and a musician who led us in a team building rendition of 'We'll Go Riding on the Horse,' which really brought everyone together. We wrapped up the event by toasting Marshmallows by the open fire, where Darryl discovered his newfound love for S’mores. Special shout-outs to the team! Darryl Hodgson (THQ), Deepa Chirayath (THQ), Tony Vuong (THQ), Jared Mobbs (THQ), Javier Perez (THQ), Debbie Stansby (CCC), Anthony Heng (KSS Thornleigh) , Brianna Burns (KSS Waterloo). Fiona Harding Head of Business Development & Partnerships ‘ Reflecting on the event, I am filled with immense pride. From my first involvement nine years ago, when we raised less than $150,000, to this year, targeting over $1.3 million, the growth is undeniable.

L to R: Debbie Stansby (CCC), Fiona Harding (THQ), Tony Vuong (THQ), Deepa Chirayath (THQ), Jared Mobbs (THQ), Javier Perez (THQ), Anthony Heng (KSS Thornleigh)

T his year’s Sleep Under the Stars event at Barangaroo in Sydney was a profound reminder of the impact we can have on young lives. The night was filled with warmth, camara - derie and heartwarming stories, but one in particular stood out. A story shared by a former resident of Stepping Stone House (SSH). Her journey began at the age of 15 when she entered the house as a nervous and scared young girl. A dedicated carer who supported her through those early days recounted that moment when she first arrived. As she stepped into her new home, overwhelmed by fear and uncertainty, she asked two simple yet heartfelt questions: “Could I please have a banana?” And “Could I have a hug?” Before bursting into tears. It was a raw moment, that captured the essence of vulnerability and the need for care that many young people experience, highlighting not only the challenges faced by young people in crisis but also the transformative power of compassion and trust. The simple requests for a banana and a hug symbolise the basic human need for comfort and nourishment, both physically and emotionally.

Fast forward to today, she now has her own rental apartment and employ - ment. She took the time during the event to thank everyone for their unwavering support. Expressing how vital the care she received at SSH was to her journey, helping her to grow into the independent young woman she is today. Reflecting on the event, I am filled with immense pride. From my first involve - ment nine years ago, when we raised less than $150,000, to this year, targeting over $1.3 million, the growth is undeniable. This year's KSS Freedom Fighters Team was the largest we had seen in a long time. Our fundraising efforts are a testament to the commit- ment of KSS. Each year, the momentum grows, and SSH continues to make signifi - cant strides in addressing fundamental challenges faced by young people. As we left the event on Saturday morning, my heart was full, reassured by the visible impact of our collective efforts. It is often suggested that a Primary School Principal can identify which children might face challenges such as welfare dependence or homeless - ness by the age of six. It highlights the necessity for a holistic approach to

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NEV’S NOTES

NEV'S NOTES

Neville Kennard (1937 - 2012) Founder of Kennards Self Storage, enjoyed and was very passionate about expressing his ideas. These little gems have been appreciated by many in KSS. We will continue to publish his ideas that we have in stock. Enjoy!

TIGER FARMING: AN ALTERNATIVE TO EXTINCTION

T hat such spectacular animals as tigers could face extinc - tion is something that would be a shame. Providing they are not threatening us in the wild, we love wild animals, especially big dangerous colourful ones. And when their numbers reduce and they become endangered we love and treasure them even more. Now with several tiger farms in China and Thailand raising tigers for sale, the traditional conservationists are outraged. Conservationists prefer protection and laws to make the taking of endangered species like tigers in the wild illegal. And now they want to put a stop to tiger farming. Innovative entrepreneurs seeing the market for tigers have got into the tiger farming business, breeding and raising them to sell, either as whole animals or for their body parts, for which there is a good market in Asia. Conservationists traditionally don’t like people who make money, and they instinctively have an aversion to property-rights. They are often anti-capitalist in their outlook, and when it comes to doing business and making profits out of endangered species they condemn it with every bone in their body and every legislative and fund-raising means at their disposal. There is money to be raised by the likes of the World Wildlife Fund to save precious animals: WWF is essentially in the Fund-Raising Business. And there is a plethora of conservation organisations who come together under the Interna- tional Tiger Coalition and they all want to protect tigers, and other endangered animals. I suggest WWF, and some of the others, should get into the Tiger Farming Business, buy and breed tigers and do with them what they will — sell or

than when it is private game parks. In the private game parks there is every incentive for the owners to protect and care for their valuable assets. I have a friend who has rescued and breeds a threatened species of small Australian wallaby, and he gives away his surplus wallabies to people he thinks will care for them. Now this is very noble of him, and when I suggest he should sell them instead of giving them away he is indignant about sullying his green and conserva - tionist reputation by selling for a profit. Precious wildlife, it seems, is different to other species of animals — they should not be farmed or owned or sold. Profit in such cuddly things is a dirty word. Emus are farmed, kangaroos are culled and sold, but wombats and cockatoos, and rosellas, echidnas and pretty much all Australian wildlife may not be sold for a profit. The National Parks and Wildlife Service protect their bailiwick by licensing wildlife refuges and prohib - iting a market for Australian wildlife. The NPWS is not very good at keeping feral animals out of its parks or of protecting threatened species. Privately-owned fauna reserves do a better job than government-run parks. Had the Tasmanian Tiger, a carnivorous marsupial, been privately owned and farmed and cared for it may not now be extinct. And many other species may have been saved by privatising them. Public ownership is another example of the tragedy of the commons’ and the failure of public ownership (which means no ownership). I can imagine a bumper sticker saying “Privatise and Save the Tigers!” Enough to outrage any true greenie!t! November 4th, 2010

give them away, or better still get into the Game Park Business where they can “own” and guard and care for their tigers. The argument for Tiger Farming is that this is the way to save this threatened species, by breeding and raising for a profit and selling them, thus reducing the demand for stolen and poached tigers. The argument against Tiger Farming goes like this: the cost of a stolen tiger in the wild by a poacher is very low, while the market-price of a farmed tiger is quite high, so tiger-farmers will not reduce demand, but may increase it as the tigers come to be looked on as legitimately available. There may be as few as 4,000 wild tigers in the world, and possibly a similar number of tigers in farms. So farming may already be preserving the species. Yes, it is a shame to see animals like tigers who belong in the wild being farmed, but perhaps farming, and privately-owned tigers in privately- owned reserves and parks is a surer way to avoid extinction than trusting the job to governments and international organisations. But surely the real argument is to privatise all the tigers! Tigers in the wild are “free” to poachers, and they are hard to protect. Government “tiger- guards” may be prone to corruption, or at best ineffective. Incentive to preserve these publicly-owned animals is low. It is a tragedy of the tiger commons. The tragedy of the commons also applies to other threatened species when nobody owns and values them. Elephants and their tusks is another example. Wild game in Africa is poached more when it is on public land

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PEOPLE/CHARITY

CHANGING LIVES ONE BASKET AT A TIME

KENNARDS COMMUNITY

F or several years, Kennards Self Storage has worked in partner- ship with the Sydney Basket Brigade by donating hundreds of boxes. A Kennards box becomes more than just a cardboard box; packed with food and Christmas treats, decorated to spread Christmas cheer, then anonymously delivered, these hampers remind those in need that there is a community that cares for them. The Sydney Basket Brigade is a small and dedicated group of volunteers that brings together donations and corporates for the highly anticipated annual Christmas Packing Day. This day brings together approximately 300 volunteers of all ages to create hundreds of hampers. As a grassroots organisation, the support of our incredible sponsors and volunteers is much appreci - ated. Kennards Storage boxes are an essential part of what the Sydney Basket Brigade does to change lives, one basket at a time. Thank you Kennards Self Storage!

Congratulations to Amy Ferguson, Manager at KSS Warana, QLD, and her partner Ricky Smith on the birth of their Daughter Molly Ann Smith. Born on the 19th November, 2024 at 7.43am, weighing 2,805g.

Sydney Basket Brigade Photography courtesy of Levi from Levi's Productions

In December last year Sharon Munro from THQ walked the Milford Track in New Zealand. Pictured below in Fiordland National Park.

Serena Harries Sydney Basket Brigade

"We all get the same 365 days. The only difference is what we do with them." Hillary Depiano

23 Kennards Kourier Jan 2025

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