Distributech 2024 Booth Guide

ABB CONFIDENTIAL l INTERNAL USE ONLY DISTRIBUTECH Booth Guide

February 27 – 29, 2024 Orlando, FL

AL COLQUITT Events Director, US Electrification Business Area Phone: +1 940 368 6794 Email: al.colquitt@us.abb.com

SUSAN K FORSGARD Segment Marketing Manager, US Electrification Business Area Phone: +1 919 272 9534 Email: susan.k.forsgard@us.abb.com

DISTRIBUTECH 2024

Table of contents

Safety Information ………………………… 4-8

General Information ………..……………… 9-14

Booth Information ………………………… 15-24

Core Messaging ……………………….…… 25-39 • ABB Master Messaging • ABB for Utilities

• Distribution • Connection • Digital Solutions

Meeting Rooms & Staff Information …………………….…… 40-59

Education Sessions ………………….…..… 60-63 Marketing & Sponsorships …………..…… 64-68

Digital Tools ……………………………...… 69-71

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BOOTH GUIDE

DISTRIBUTECH 2024 Safety Information

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Rules and Regulations

Code of Conduct You are representing ABB. Your actions are a reflection of our company, our brand and our business. • Act professionally • Drink responsibly • Be safe Please be sure your actions and interactions with customers and competitors always comply with Don’t look the other way Stop work and report all safety concerns and hazards

antitrust and other laws regulating competition.

ABB Code of Conduct

Personal Safety Be aware of your surroundings . Do not walk around alone after dark. Remove your badge and do not carry show-branded bags or other items once you leave the show. If you see something suspicious or unsafe, report it to on-site security.

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BOOTH GUIDE

Safety Information

Life-Threatening Emergencies Call 911 immediately and give as many details as possible. Notify the operator that you are a guest at the Orange County Convention Center, West Concourse, located at 9800 International Drive, Orlando, FL 32819. After you call 9-1-1, notify in-house Security at 407-685-1119 and relay the information so that they can direct Non-Life-Threatening Emergencies Notify in-house Security at 407-685-1119 and relay the information. Security personnel will forward the report of the emergency to the Event Manager and other security personnel as needed. First Aid There will be a first aid kit located in the booth. AED units are located throughout the convention center. emergency personnel to the appropriate location quickly.

Important Phone Numbers

Orlando Police: 321.235.5300

Orlando Fire/Rescue: 407.246.3473

Emergency: 911

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Evacuation & Assembly Plan In the event an emergency is announced, or a fire alarm is sounded, guests and employees should follow these evacuation procedure safety steps: • Be calm, courteous and quiet. • Listen for further instructions from convention center staff or over the PA system. • Immediately evacuate the work or meeting area to the nearest exit. • Only use stairs and exit doors. Do not use elevators or escalators. • Do not wait for others and do not take time to retrieve personal property. • Convention center security staff will advise when it is safe to re-enter the building. Customized evacuation route maps are posted on the walls of exhibit halls, meeting rooms and staff offices throughout the facility.

Medical & Emergency Care Orlando Health Dr. P. Phillips Hospital

9400 Turkey Lake Road Orlando, Florida 32819 407-351-8500

4.4 miles away

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BOOTH GUIDE

Trade Show Etiquette

The Do’s

• Always be on time. • When away from the booth, be available via cell phone for customer questions. • Show our guests that you value their time and are there for them. • Engage in conversations with customers as they walk by or enter the booth. • Get to know the other ABB staff. If you do not know the answer to a customer’s question, introduce the customer to another ABB person in the booth who can help them. • Scan customer badges to ensure follow-up. • Do not talk on your cell phone in the booth. If needed, check your phone discretely in the aisle or away from the booth. • Do not eat in the booth. It looks unprofessional, and food can get dropped on the floor or demos. • Do not bring laptops or briefcases to the booth. We have limited storage space. • Do not congregate and form large ABB groups in the booth. This is intimidating to our guests. The Don’ts

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DISTRIBUTECH 2024

DISTRIBUTECH 2024 General Information

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BOOTH GUIDE

General Information

Exhibit Hall Information Orange County Convention Center West Concourse 9800 International Drive Orlando, FL 32819

Dates & Hours Tuesday, February 27th 10:00 AM – 6:00 PM Wednesday, February 28th 10:00 AM – 5:00 PM

Thursday, February 29th 9:00 AM – 1:00 PM

Booth Information

Exhibit Hall A Booth number: 2142 Booth size:

50 x 70 3,500 sq. ft.

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Registration Hours Everyone will be responsible for

retrieving their exhibitor badge at show site. Badges can be picked up at Scan and Go Self Check-In Kiosks in the Registration Area of the convention center on the following dates and times:

Sunday, February 5th 11:00 AM – 4:00 PM

Monday, February 6th 7:30 AM – 5:00 PM

Tuesday, February 7th 7:30 AM – 6:00 PM

Wednesday, February 8th 8:00 AM – 5:00 PM

Thursday, February 9th 8:00 AM – 1:00 PM

Conference Information Additional information about this conference can be found at:

https://www.distributech.com/wel come.

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BOOTH GUIDE

Conference Information

The leading annual transmission and distribution event for utilities, technology providers, and industry leaders The conference and exhibition offer information, products and services related to: • Electricity delivery automation and control systems

• Energy efficiency • Demand response • Renewable energy integration • Advanced metering • T&D system operation and reliability • Communications technologies • Cyber security • Water utility technology

17,000+

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Organization Type

Utility Type

Job Function

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BOOTH GUIDE

Speaking to Media

If a member of the media or business analyst comes into the booth, please direct them to the ABB booth reception counter and the staff will alert our media relations manager:

Elizabeth Lubben Media Relations Manager Electrification Business Area Phone: 470-449-2683 Email: elizabeth.lubben@us.abb.com

• Only authorized and approved people can speak on behalf of the company to the press. • If you have not been trained or had discussions about your role in media discussion, please do not engage in conversation. • Refer the reporters or analysts to the reception desk.

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DISTRIBUTECH 2024 Booth Information

9 BOOTH GUIDE 15

Conference Maps

Exhibit Hall A Booth number: 248

Hitachi 60x50

Siemens 40x40

GE 60x60

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Floor Plan

ABB Charging Zone & Coffee Station

Competitive Analysis

Schneider 50x40

Hubbell 70x50

Eaton 40x30

SEL 40x40

G&W 90x50

S&C 50x60

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BOOTH GUIDE

Booth Vision

The booth flow will match the flow of energy at a utility

Allows us to “walk the one-line” in the booth; telling our story as a partner who has longstanding grid expertise with a team dedicated to the unique needs of utilities While we do not have products for all areas of the one-line, we will feature our solutions that help our utility customers meet their goals: • Improve reliability • Prevent outages • Achieve net-zero carbon emission goals

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Centralized and virtual protection and control

Customer Experience

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BOOTH GUIDE

Booth Layout

DISTRIBUTION

DISTRIBUTION

G

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CONNECTION

DIGITAL SOLUTIONS

CUSTOMER EXPERIENCE GENERATION

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BOOTH GUIDE

Product Display Callouts

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BOOTH GUIDE

Booth Design

Aisle View

Birds Eye View

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DISTRIBUTECH 2024 Core Messaging

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BOOTH GUIDE

ABB Messaging

Vision We envision a future where the physical and digital worlds merge, making operations safer, more intelligent and more productive. By transforming industries, we are helping to create a more safe, smart and sustainable future. Audience Conscientious decision-makers in the utility industry - people who are responsible for maintaining safe, reliable power, while trying to prepare for the energy transition. Positioning Statement ABB leads the way toward energy transition. Our innovative energy solutions are backed by more than 100 years of proven expertise, and our personalized attention reflects our commitment to serving all the communities where we live, work and play. We are prepared for the fast evolution of the industry because we are the ones helping design it. ABB commits significantly to innovation in R&D so you can focus on keeping the energy flowing and your employees and customers safe and happy. You can trust ABB to confidently guide you into the future of sustainability.

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Conference Message When it comes to balancing the growing demand on your grid with the growing cry for more responsible, sustainable energy generation, you need the right partner. A partner who delivers longstanding grid expertise from a team dedicated to your unique needs. And one who can help you improve reliability , prevent outages and meet your net-zero carbon emission goals .

ABB is that partner.

The electrifying force for a brighter grid future.

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BOOTH GUIDE

SOLUTION & APPLICATIONS ABB for Utilities Service

Improving availability, reliability, predictability and sustainability of your assets ABB Electrification Service partners with utility, industrial and commercial customers to manage their energy and electrical infrastructure as strategic operational assets in a safer, smarter, and more sustainable way.

Electrification Service

Modernization retrofits Increase the life of your critical assets with solutions that add the benefits of today’s advanced and digital technologies. Advisory services With ABB as your trusted advisor, maximize the availability, reliability and safety of your system and future-proof your operations. Product care Maintain your equipment with 24/7 support that provides safer, more reliable and more sustainable power, freeing you to focus on your core business

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SOLUTION & APPLICATIONS ABB for Utilities Digital Landscape

From generation to distribution to end-use Explore our digital industry landscape to learn about our solutions from generation to end-use. Solutions that operations as well as in the lives of the surrounding communities. Solutions that expertly blend physical services and solutions with next-level digitization to power new levels of performance. Solutions that enable safer, smarter, more sustainable operations. take into account the need for sustainability in your business

Digital Landscape

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BOOTH GUIDE

SOLUTION & APPLICATIONS Distribution Grid Hardening

Utilities have options when it comes to grid hardening Utilities face an unprecedented challenge in protecting the grid with ever-growing demands on our aging infrastructure. Grid hardening enhances the resilience of the grid against a wide range of threats. A combination of aging equipment, shrinking reserve margins and increasing frequency and severity of weather events are challenging grid operators to maintain the flow of power. ABB reclosers are designed to continually meet and exceed the growing demands of power distribution.

Severity of Weather

Shrinking Reserve

Increasing Frequency

Aging Equipment

Renewable Energy

Energy Storage

Electric Vehicles

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DISTRIBUTECH 2024

Eagle Single-Phase Recloser Self-powered single phase recloser Eagle is a single-phase self-powered vacuum interrupting recloser. It is best suited for small communities and residential offerings. Eagle single-phase recloser with long range communications

OVR Outdoor Vacuum Recloser

The OVR recloser is a flexible device for automatic network restoration. It is an intermediate offering with higher capabilities than Eagle and is best suited for medium-sized communities and less critical commercial applications.

OVR outdoor vacuum recloser

GridShield® Recloser

The GridShield® recloser is an advanced recloser offering many functions and a high degree of customization. It is best suited for large residential communities and commercial/ industrial offerings as well as for critical infrastructure like hospitals, fire stations, etc.

GridShield recloser

Elastimold™ Solid Dielectric Alley Arm Recloser

Designed to withstand the toughest weather conditions using solid dielectric technology for reliability.

Elastimold reclosers

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BOOTH GUIDE

SOLUTION & APPLICATIONS Distribution Reliability and Sustainability

Optimize the reliability and sustainability of your distribution grid ABB understands the challenges faced in utility industry and is committed to providing innovative electrical solutions that not only reduce overall project costs, but also increase safety, promote sustainability and even improve cash flow. From proven electrification solutions to a focused R&D vision, ABB can help electrify the path forward for your grid.

Increase safety

Reduce costs

Increase reliability

Optimized power management

Save energy

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DISTRIBUTECH 2024

R-MAG® Magnetically actuated dead tank outdoor vacuum circuit breaker R-MAG outdoor breakers are designed with a maintenance-free, magnetically actuated mechanism to provide unparalleled reliability and safety in the field. The streamlined design enables easier integration and reduces training time for new users. R-MAG® magnetically actuated dead tank outdoor vacuum circuit breaker Instrument Transformers and Sensors For the protection and monitoring of medium voltage power systems. ABB manufactures medium voltage instrument transformers and sensors for indoor, outdoor, and power grid applications.

Indoor medium voltage sensors

Outdoor medium voltage sensors

AccuRange® current transformers Voltage transformers with ResiVolt™ technology

Digital Substations Optimizing sustainability and reliability with digital substations Centralized protection and control enables digital substations. Digital substations streamline operations, optimize processes and enhance security.

Digital substation

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BOOTH GUIDE

SOLUTION & APPLICATIONS Distribution Continuous Operation

Increase the reliability of your distribution grid

In the most demanding, non-stop operating environments, one single point of failure can lead to costly - or even disastrous - results. Superior performance for continuous operation is imperative. Our solutions address the constant need to improve grid hardening and reliability. Our solid dielectric technology helps reduce power outages and momentary service interruptions and can reduce costs and expedite restoration time after a major event.

Reduce power outages

Expedite restoration

Improve reliability

Continuous operation

Reduce costs

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Elastimold Solid Dielectric Switchgear

Elastimold TM solid dielectric switchgear is based on technology that's been field-proven for over 50 years. It requires virtually no maintenance, which can significantly reduce your total cost of ownership over the lifetime of the switchgear. Elastimold Solid Dielectric Switchgear

Elastimold TM Tru-Break Switchgear Module

This visible-break device makes it easy for linemen to switch the handle to the open position and visually verify the isolating gap in the conducting path. This provides an added measure of confidence to utility company crews that the circuit is de-energized and it’s safe to begin their standard procedures for grounding before performing work on the line. Elastimold™ Tru-Break™ switchgear module

Elastimold TM Visualizer Helping power a safer tomorrow

Transform switchgear design experience with ABB’s Elastimold™ visualizer. This tool empowers ABB to configure switchgear, helping ensure a safer and more sustainable network.

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BOOTH GUIDE

An entire infrastructure is required to support EVs, including chargers, gear and components, and upgrades to the electric grid. In total, e mobility is predicted to be a $100 billion market in the U.S. by 2030; this is a once-in-a generation opportunity with enormous revenue potential for electrical contractors. EVs create additive revenue opportunities for electrical contractors in both residential and commercial markets. Understanding where these revenue opportunities lie—now and in the future—as well as their funding sources can help electrical contractors win new business. ABB understands the important considerations for grid-to-charger electrical distribution systems, charger types, power levels, equipment needs, and more. ABB offers world class technology for a wide range of applications and installations in the EV market, helping electrical contractors electrify the U.S. for EVs. SOLUTION & APPLICATIONS Connection to End-User Reliable Power for EV Charging

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DISTRIBUTECH 2024

EV Grid-to-Charger Simulator The right equipment for any application

See the electrical equipment and estimated utility service needed for nearly any combination of EV chargers. The smartest lineup from any source to any EV charger. Optimize the demand from EVs by selecting the right equipment and digital load management solution. EV Grid-to-Charger

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BOOTH GUIDE

SOLUTION & APPLICATIONS Digital Solutions Overview

Turn the complexity of the grid into a strength

The clean energy transition requires a fundamental transformation of power systems, including much higher levels of digitalization across all grid domains, from generation to transmission and distribution to end-use. Additionally, digitalization boosts grid resilience, increases renewable energy integration, drives down costs and enables universal access to clean electricity. Remote solutions continuously analyze asset conditions and energy demands and provide insights to help minimize costs and risk and maximize performance and safety across operations.

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DISTRIBUTECH 2024

Centralized Protection and Control for Sustainable Power Distribution Smart substation control and protection SSC600 is a novel approach to protection and control in distribution networks – centralizing all protection and control functionality into one single device on the substation level.

Substation SCADA Supervisory control and data acquisition

As a power monitoring and control system for a substation, SCADA can provide a significant return on investment by improving efficiency, productivity, safety and reliability while reducing costs. Microgrid and Renewable Energy Management ABB Ability™ Energy and Asset Manager A microgrid is a group of interconnected loads and distributed energy resources (DERs) that act as a single controllable entity with respect to the grid.

EV Load Management

Ensures a reliable and stable energy supply to EV chargers.

Fleet management for Protection and Control Devices Easy-to-use, cybersecure and cloud based, the fleet management for protection and control devices provides a full view of devices, complete visibility of data, and easy device management.

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BOOTH GUIDE

DISTRIBUTECH 2024 Meeting Rooms and Staff Information

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Meeting Rooms

Meeting Rooms There are two meeting rooms in the booth for customer meetings

Capacity: 12 people max

ROOM

Capacity: 8 people max

ROOM

•

Meeting rooms are available during exhibit hours each day

•

Customer meetings will take priority over internal meetings Please be respectful of others and keep to your allotted time When coordinating with your customers, please arrange for them to meet you at the ABB booth reception counter prior to your meeting Scheduling a Meeting To pre-schedule a meeting, please visit www.briefingedge.com/abb Once on-site, please visit the Welcome Desk in the booth to confirm meeting room availability. • •

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BOOTH GUIDE

Hotel Information

Hyatt Regency Orlando 9801 International Dr Orlando, FL 32819 Distance to MCO Airport: 12.4 miles Distance to Conv Center: Attached Amenities • Business Services • Concierge • Digital Check-In • Digital Key • Fitness Center • Free Internet Access • Laundry • On-Site Restaurant • Room Service • Spa

Payment Everyone must provide their corporate AMEX card at the time of check in. Any room charges, cancellations or no-show fees will be charged back to your account post show.

Rate: $289

Website Hyatt Regency Orlando

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Renaissance Orlando Sea World 6677 Sea Harbor Dr Orlando, FL 32821

Distance to MCO Airport: 13.0 miles Distance to Conv Center: 1.8 Miles

Amenities • Restaurant

• Fitness Center • Meeting Space • Free Wifi • Convenience Store • Gift Shop • Dry Cleaning Service • Laundry • Daily Housekeeping

Payment Everyone must provide their corporate AMEX card at the time of check in. Any room charges, cancellations or no-show fees will be charged back to your account post show.

Rate: $267

Website Renaissance Orlando Sea World

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BOOTH GUIDE

Hotel Information

Springhill Suites Sea World 10801 International Dr Orlando, FL 32821 Distance to MCO Airport: 12.8 miles Distance to Conv Center: 3.2 miles Amenities • Free Wifi • Starbucks Coffee Shop • Restaurant • Fitness Center • Meeting Space • Dry Cleaning Service • Laundry

Payment Everyone must provide their corporate AMEX card at the time of check in. Any room charges, cancellations or no-show fees will be charged back to your account post show.

Rate: $150

Website SpringHill Suites Orlando SeaWorld

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Area Map

2

1

3

4

3

1

Renaissance Orlando Sea World 6677 Sea Harbor Dr Orlando, FL 32821

Orange County Convention Center West Concourse 9800 International Drive Orlando, FL 32819

Springhill Suites Sea World 10801 International Dr Orlando, FL 32821

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2

Hyatt Regency Orlando 9801 International Dr Orlando, FL 32819

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Booth Staff Information

Staff Training Tuesday, February 27 8:30 AM – 9:30 AM Location: Booth 2142

There will be a MANDATORY training session for all booth staff on Tuesday, February 27 th at 8:30 AM. An Outlook Invitation has been sent out to reserve this time on your calendars.

AGENDA

8:30 – 8:35 AM Welcome and introductions

8:35 – 8:40 AM

Lead retrieval overview

8:40 – 8:55 AM Review of booth layout

8:55 – 9:25 AM Staff training

9:25 – 9:30 AM Q&A

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n

Booth Apparel All employees are responsible for ordering their own apparel. Apparel can be ordered at the following link:

Booth Apparel All employees are responsible for ordering their own apparel. Apparel can be ordered at the following link:

https://www.maspremium.com/ab b/searchresults.aspx.

https://www.maspremium.com/ab b/searchresults.aspx.

MEN ABB Long Sleeve Trade Show Shirt Dress Coat (optional) Black or Gray Dress Pants Black Dress Shoes

MEN ABB Long Sleeve Trade Show Shirt Dress Coat (optional) Black or Gray Dress Pants Black Dress Shoes

WOMEN ABB Long or ¾ Sleeve Trade Show Shirt

WOMEN ABB Long or ¾ Sleeve Trade Show Shirt

Heather Grey Cardigan (optional) Black or Gray Dress Pants or Skirts Black Dress Shoes

Heather Grey Cardigan (optional) Black or Gray Dress Pants or Skirts Black Dress Shoes

THE FOLLOWING INFORMATION IS APPLICABLE ONLY TO ATTENDEES WHO HAVE BEEN ASSIGNED BOOTH DUTY. THE FOLLOWING INFORMATION IS APPLICABLE ONLY TO ATTENDEES WHO HAVE BEEN ASSIGNED BOOTH DUTY.

BOOTH GUIDE 47

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Booth Staff Schedule

PRODUCT DISPLAY

TUESDAY, FEBRUARY 27

DIGITAL TEAM

10:00 AM - 2:00 PM 2:00 PM - 6:00 PM

VIRTUALIZED PROTECTION & CONTROL RELION RELAY RACKS

Paul Stack

Dinesh Baradi

MICROGRID & RENEWABLE ENERGY

Rob Patterson

John McHale

EV CHARGING LOAD MANAGEMENT

Luis Marques

Venkatram Kumar

DISTRIBUTION SUBSTATION SCADA

Diogo Barros

Vincent Duong

ELDS DISPLAYS

10:00 AM - 2:00 PM 2:00 PM - 6:00 PM

OVR RECLOSER

Sushil Joshi

Rafael Lopez

GRIDSHIELD RECLOSER

Shantam Chavan

Christin Val

EAGLE RECLOSER

Juan Martinez

Edwin Parra

OUTDOOR APPARATUS

Milayn Dark

Andrew Peterson

R-MAG

Julio Cesar Martinez

Ismael Castillo

DIGITAL SUBSTATION APP

Gavin Paul

Eric O'Donnell

ELIP DISPLAYS

10:00 AM - 2:00 PM 2:00 PM - 6:00 PM

TRU-BREAK MODULE

Kelsey Bush Curtis Burkevitch

Daniel Kellenaers DominiqueTardif

PAD MOUNT SWITCHGEAR

ALLEY ARM RECLOSER

Kenji Jameel

Brent Schwartzwald

CABLE ACCESSORIES APP

DeWayne Boyd

Robert Hale

VISUALIZER APP

Abe Shocket

Yasir Eisa

SERVICE TEAM

10:00 AM - 2:00 PM 2:00 PM - 6:00 PM

SERVICES

Alfredo Huete

Jacky Miles

ENGAGEMENT DISPLAYS

10:00 AM - 2:00 PM 2:00 PM - 6:00 PM

Gracie DiGiuseppe Lina Santoro

Kayla Wood Kayla Stoffel

WELCOME DESKS

VIRTUAL LANDSCAPE

Tim Forbes

Noah Althuis

GRID TO CHARGER

Sydney Stewart

Libby Ogren

Anders Boulanger Alex Schubert

Anders Boulanger Alex Schubert

INFOTAINER

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WEDNESDAY, FEBRUARY 28

THURSDAY, FEBRUARY 29

10:00 AM - 1:30 PM

1:30 PM - 5:00 PM

9:00 AM - 1:00 PM

Paul Stack

Dinesh Baradi

Paul Stack

Rob Patterson

John McHale

John McHale

Luis Marques

Venkatram Kumar

Rob Patterson

Diogo Barros

Vincent Duong

Luis Marques

10:00 AM - 1:30 PM

1:30 PM - 5:00 PM

9:00 AM - 1:00 PM

Sushil Joshi

Rafael Lopez

Rafael Lopez

Shantam Chavan

Christin Val

Shantam Chavan

Juan Martinez

Edwin Parra

Andrew Peterson

Milayn Dark

Andrew Peterson

Milayn Dark

Julio Cesar Martinez

Ismael Castillo

Ismael Castillo

Gavin Paul

Eric O'Donnell

Eric O'Donnell

10:00 AM - 1:30 PM

1:30 PM - 5:00 PM

9:00 AM - 1:00 PM

Kelsey Bush Curtis Burkevitch

Daniel Kellenaers DominiqueTardif

Kelsey Bush

Kenji Jameel

Brent Schwartzwald

Kenji Jameel

DeWayne Boyd

Robert Hale

Robert Hale

Abe Shocket

Yasir Eisa

Yasir Eisa

10:00 AM - 1:30 PM

1:30 PM - 5:00 PM

9:00 AM - 1:00 PM

Gary Rickard

Michael Repko

Michael Repko

10:00 AM - 1:30 PM

1:30 PM - 5:00 PM

9:00 AM - 1:00 PM

Gracie DiGiuseppe Lina Santoro

Kayla Wood Kayla Stoffel

Gracie DiGiuseppe Kayla Stoffel

Tim Forbes

Noah Althuis

Tim Forbes

Sydney Stewart

Libby Ogren

Libby Ogren

Anders Boulanger Alex Schubert

Anders Boulanger Alex Schubert

Anders Boulanger Alex Schubert

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ABB Attendees Contact Information

Last Name

First Name

Abed Abel Adam

Sahar Dori Zach Noah Dave June Nicole Dinesh Diogo

Ali

Muhammad

Althuis Altman Amato Bagozzi Baradi Barros Basak

Avila Escalante

Jesus Manuel

Sancheeta

Bellissimo Bertrand Blustein Botticello

Jack

Dominik

Zach Kathy

Boyd

Dewayne Saunders

Brooks

Burkevitch

Curtis Kelsey

Bush

Capito Carey Castillo Castillo Cawood Cawood

Alessandro

Delaney

Ismael

Pedro Antonio

Matt Mike

Cesky

Lukas

Chavan

Shantam Eduardo

Colmenares

Colquitt Cusguen

Al

Sergio Milayn Henry

Dark

De Armas

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Email

Cell Number 713-213-0291 203-912-9212 540-680-1842 773-620-6610 904-735-6624 303-810-7302

sahar.abed@us.abb.com dori.abel@us.abb.com zach.adam@us.abb.com muhammad.ali@us.abb.com noah.althuis1@us.abb.com dave.altman@us.abb.com june.amato@us.abb.com

908-310-6291 jesus-manuel.avila@mx.abb.com +52 444 8566 920 nicole.bagozzi@us.abb.com 503-319-0675 dinesh.baradi@us.abb.com 954-415-8840 diogo.barros@br.abb.com 55 11953368896 sancheeta.basak@us.abb.com 469-506-6989 jack.bellissimo@us.abb.com 864-230-8863 dominik.bertrand@de.abb.com +49 171 3050446 zach.blustein@us.abb.com 919-208-3316 kathy.botticello@us.abb.com 407-718-4803 dewayne.boyd@us.abb.com 901-277-8841 saunders.brooks1@us.abb.com 434-446-5655 curtis.burkevitch@ca.abb.com 403-835-5224 kelsey.bush@us.abb.com 908-619-1487 alessandro.capito@ca.abb.com 587-341-4776 delaney.carey@us.abb.com 843-621-4291 ismael.castillo@us.abb.com 843-245-4187 pedro.castillo@mx.abb.com +52 622 1492 844 matt.cawood@us.abb.com 386-316-2711 mike.cawood@us.abb.com 386-299-3497 lukas.cesky@cz.abb.com +420 703 433 658 shantam.chavan1@us.abb.com 919-986-4229 eduardo.colmenares@us.abb.com 925-212-7886 al.colquitt@us.abb.com 940-368-6794 sergio.cusguen@us.abb.com 786-860-9254 milayn.dark@us.abb.com 336-380-0785 henry.dearmas@us.abb.com 305-857-8647

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BOOTH GUIDE

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ABB Attendees Contact Information

Last Name

First Name

DiGiuseppe Djordjevic

Gracie Ivana Ralph Vincent

Donati Duong Dwyer

Kevin Yaser

Eisa

Espinosa

Rodrigo

Firoozi Forbes

Iman

Tim

Forsgard

Susan Carlos Nicole

Franco Furnia Galvis Garces Garcia

Rodrigo

Anne Marie

Cristian Danielle Kevin Kevin Daniel Robert

Gassenhofer

Glasheen

Griffin Guptail

Hale

Hammes

Mark

Hausmanns

Christopher

Hayter Heiny

John Mark

Hill

Thomas

Hoag

Chris Mike

Hoppe Huete Hurley

Alfredo

Nedra

Jackman

Dick

Jain

Himanshu

Jaiswal Jameel

Puneet

Kenji

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Email

Cell Number 919-622-8075 773-317-1801 901-619-7254 407-314-0127 206-375-4461

gracie.digiuseppe1@us.abb.com ivana.djordjevic@us.abb.com ralph.donati@us.abb.com vincent.duong@us.abb.com kevin.dwyer@us.abb.com

yaser.a.khalifa@us.abb.com rodrigo.espinosa@mx.abb.com +52 44 4447 7819 iman.firoozi@ca.abb.com 289-879-6073 timothy.forbes1@us.abb.com 469-367-9849 susan.k.forsgard@us.abb.com 919-272-9534 carlos.franco@us.abb.com 201-953-9178 nicole.furnia@us.abb.com 330-212-5789 rodrigo.galvis@co.abb.com +57 314 417-5750 anne-marie.garces@us.abb.com 407-227-0501 cristian.garcia@us.abb.com 407-376-6741 danielle.gassenhofer@us.abb.com 919-985-5271 kevin.glasheen1@us.abb.com 281-222-8078 kevin.griffin@us.abb.com 804-241-6264 daniel.guptail@us.abb.com 901-713-7990 robert.hale@us.abb.com 512-317-5358 mark.hammes@us.abb.com 847-921-4331 christopher.hausmanns@de.abb.com +49 170 8562418 john.hayter@us.abb.com 276-356-3362 mark.heiny@us.abb.com 407-416-5563 thomas.hill@us.abb.com 469-515-9649 chris.hoag@us.abb.com 407-732-2175 mike.hoppe@us.abb.com 612-802-8536 alfredo.huete@us.abb.com 305-282-0970 nedra.k.hurley@us.abb.com 813-375-2544 dick.jackman@us.abb.com 860-490-4065 himanshu.jain@us.abb.com 312-480-7280 puneet.jaiswal@us.abb.com 540-240-6800 kenji.jameel@us.abb.com 214-406-9671

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ABB Attendees Contact Information

Last Name

First Name

Jaworski Jimenez

Paul

Jose Maria

Johns Joshi

Jim

Sushil Harsh Daniel Doug

Karandikar Kellenaers

Kelso

Kischinski

Alexander

Klein

Ben

Koskela Kumar Lambert

Jesse

Venkatram

Kalub Rosa

Lee-Brathwaite

Leonard

Jeremiah

Libby Lopez Lopez

Gage Javier Rafael

Lubben Mandri Marques Martinez

Elizabeth

Khalid

Luiz

Julio Cesar Juan Manuel

Martinez Banda Martinez-Reina

Antonio

McHale Meehan

John

Andrew

Miles Miller

Jacky

Eduardo

Miranda Misheal

Sergio

Jay

Mizell Moroz Morris Motes

Steven

Viktoriya

Rob

Aaron

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DISTRIBUTECH 2024

Email

Cell Number

paul.jaworski@us.abb.com 262-212-0656 josemaria.jimenez-vera@mx.abb.com +52 55 4028 7550 jim.johns@us.abb.com 804-814-6160 sushil.joshi@ae.abb.com +971 549970911 harsh.m.karandikar@us.abb.com 407-547-7707 daniel.kellenaers@us.abb.com 720-788-8347 doug.kelso@us.abb.com alexander.kischinski@de.abb.com 919-279-3461 ben.klein@us.abb.com 707-741-9887 jesse.koskela@fi.abb.com 919-272-2115 venkatram.kumar@us.abb.com 346-217-4272 kalub.lambert@us.abb.com 304-860-9668 rosa.lee-brathwaite@us.abb.com 339-216-0909 jeremiah.leonard@us.abb.com 801-209-0408 gage.libby@us.abb.com 407-496-0669 javier.lopez@us.abb.com 305- 510-6987 rafael.lopez@mx.abb.com +52 446 139 3156 elizabeth.lubben@us.abb.com 470-449-2683 khalid.mandri@ae.abb.com +971 56 403 9033 Luiz.Marques@us.abb.com 407-325-7683 juliocesar.martinez@mx.abb.com +52 55 5413 1252 juan-manuel.martinez@mx.abb.com +52 444 293 5988 antonio.martinez-reina@de.abb.com +49 151 65740942 robert.j.mchale@us.abb.com 313-520-1779 andrew.meehan@us.abb.com 731-439-6860 jacky.miles@us.abb.com 904-844-2223 eduardo.miller@us.abb.com 629-271-9130 sergio.miranda@mx.abb.com +52 444 3044 064 jay.e.misheal@ca.abb.com 519-239-4589 steven.mizell@us.abb.com 901-568-4231 viktoriya.moroz@us.abb.com 860-829-7149 rob.morris@us.abb.com 656-202-7552 aaron.motes@us.abb.com 386-916-6463

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ABB Attendees Contact Information

Last Name

First Name

Neigbours

Terry Brian

Nelson

Neri

Alessio

Nicely Nunes Nyman O’Reilly

Will

Marco Kennet

John

O'Donnell Oganezov

Eric

Valeri Libby Erick Edwin

Ogren

Orellana

Palma

Papapaschalis

Konstantinos

Parra

Edwin

Patterson

Rob

Paul

Gavin

Pazdzior

Przemyslaw

Pedro

Sandra Monica Andrew Michael

Perez-Therese

Peterson Plaster Powell Rankin Repko Rickard Rodrigues

Joie

Corbett Michael

Gary

Rostan Matteo

Rota

Salerno Santoro Satcho

Marc Lina Tracy

Saulsbury

Jim

Savard Schick

Matt Davy

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DISTRIBUTECH 2024

Email

Cell Number 407-314-6126 317-358-7857 510-206-6437

terry.l.neighbours@us.abb.com brian.j.nelson@us.abb.com alessio.neri@us.abb.com will.nicely@us.abb.com marco.nunes@ch.abb.com kennet.nyman@fi.abb.com john.oreilly@us.abb.com eric.odonnell@us.abb.com valeri.l.oganezov@ca.abb.com

+41 79 876 61 01 +35 85 0335 7504

331-701-5657 281-221-0856 514-220-7300 919-518-6227

libby.ogren@us.abb.com erick.orellana@us.abb.com 205-789-5570 edwin.palmacorreal@co.abb.com +57 314 345-6527 konstantinos.papapaschalis@us.abb.com 407-430-9108 edwin.parra@us.abb.com 954-296-5969 robert.patterson@us.abb.com 724-366-2761 gavin.paul@us.abb.com 919-630-9973 przemyslaw.pazdzior@us.abb.com 743-241-0463 sandra.pedro@ca.abb.com 416-671-7938 monica.perez-therese@us.abb.com 305-842-4240 andrew.s.peterson@us.abb.com 407-314-2194 michael.a.plaster@us.abb.com 940-867-4775 joie.powell@us.abb.com 440-725 9794 corbett.rankin@us.abb.com 805-312-1742 michael.repko@us.abb.com 610-349-2220 gary.rickard@us.abb.com 678-218-7603 rostan.rodrigues@us.abb.com 832-499-2330 matteo.rota@us.abb.com 407-314-5196 marc.salerno@us.abb.com 385-295-5186 lina.santoro@us.abb.com 252-342-4192 tracy.satcho@us.abb.com 412-877-0243 jim.saulsbury@us.abb.com 410-949-4908 Matt.Savard@us.abb.com 901-515-7296 david.schick@us.abb.com 479-231-6061

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ABB Attendees Contact Information

Last Name

First Name

Schwartzwald

Brent

Shabott

Alan

Shah

Prerak Bryan

Shang

Shocket Siddiqui

Abe

Bashir Vivek Norm Sydney Kayla Sujata Paul

Singh

Sowards

Stack

Stewart Stoffel Sullivan

Taha

Imad

Tardif

Dominque

Thomson

Lydia Luigi

Traino

Tse Val

Alan

Cristian

Vallabhbhai

Manu

Valtari Vellore

Jani

Jay

Vettraino

Dan

Watson

Kathleen

Whitaker-Smith

Kelsey

White Woods Wyatt Xavier Yosef Young

Amanda

Kayla Chris

Joe

Omar

Matthew

Zaccagnini

Dan

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DISTRIBUTECH 2024

Email Cell Number brent.schwartzwald@us.abb.com 608-234-7099 alan.shabott@us.abb.com 813-340-8811 prerak.n.shah@us.abb.com 954-254-0119 bryan.shang@us.abb.com 919-749-1351 abe.shocket@us.abb.com 908-914-8711 bashir.siddiqui@us.abb.com 214-288-5175 vivek.singh@us.abb.com 919-397-5401 norm.sowards@us.abb.com 216-246-7509 paul.d.stack@us.abb.com 612-965-8161 sydney.stewart1@us.abb.com 9083972407 kayla.stoffel@us.abb.com 414-975-2760. sujata.sullivan@us.abb.com 301-642-0947 imad.taha@us.abb.com 832-210-4159 dominique.tardif@ca.abb.com 514-466-4201 lydia.thomson@us.abb.com 210-415-0408 luigi.traino@it.abb.com +39 035 6952111 alan.tse@us.abb.com 407-280-4517 cristian.val@ar.abb.com +54 911 60265210 manu.vallabhbhai@us.abb.com 610-714-9325 jani.valtari@fi.abb.com +358503352730 jay.vellore@us.abb.com 919-760-3720 daniel.vettraino@us.abb.com 781-686-6315 kathleen.l.watson@us.abb.com 262-366-3096 kelsey.whitaker@us.abb.com 656-600-2022 amanda.white@us.abb.com 470-281-1688 kayla.woods@us.abb.com 561-315-5051 chris.wyatt@us.abb.com 407-579-2051 joemoan.i.xavier@us.abb.com 972-567-2378 omar.yosef@us.abb.com 657-303-0818 matthew.young@us.abb.com 336-831-4680 dan.zaccagnini1@us.abb.com 619-203-7341

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DISTRIBUTECH 2024 Education Sessions

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DISTRIBUTECH 2024

Education Sessions Innovation Summit

Topic: Digital Substation

Date: Time:

Monday, February 26 th

1:00 PM – 6:00 PM

Location: W308CD

Overview: This event will bring together industry leaders and professionals to explore the latest advancements in protection and control systems – centralized and virtualized protection and control. Learn about the next-generation of protection and control that centralizes all substation protection and control functionality into just one device – and then discover how you can deploy it as a virtual machine.

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Education Sessions Technical Session

Name: Chris Slattery Title: Manager of Distribution Standards First Energy Name: Abe Shocket Title: Apparatus Product Manager ABB

Track: The Flexible Grid

Topic: How Can You Address the Challenge of Aging Underground Infrastructure?

Wednesday, February 28 th

Date: Time:

9:15 AM – 9:45 AM

Location: W202

Abstract: Learn how FirstEnergy addressed its

environmental concerns, increased reliability, and reduced maintenance with solid-dielectric switchgear.

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DISTRIBUTECH 2024

Education Sessions Technical Session

Name:

Brian Nelson

Title:

US Renewables Segment Leader Electrification Business

Track: The Flexible Grid

Topic: Navigating the Future: Challenges and Opportunities in Implementing DC Microgrids

Date: Time:

Wednesday, February 28 th

1:50 PM – 2:50 PM

Location: W202

Abstract: An engaging panel discussion on DC microgrids, where experts from Duke Energy, Renewable Design Associates, Direct Energy Partners, and ABB will explore the transformative potential of direct current (DC) microgrids in revolutionizing energy distribution, resilience, and sustainability. Panelists will discuss solutions to widescale adoption of DC microgrids, which are envisioned to be essential building blocks of the future electricity delivery system to support resilience, decarbonization and affordability.

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DISTRIBUTECH 2024 Marketing and Sponsorships

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DISTRIBUTECH 2024

Customer Engagement

E-Mail Blast Reach the entire registration list with (1) pre-conference email blast.

Distribution date: Wednesday, February 21 st

Audience: 17,000+ conference attendees

Attendee Bag Insertion Reach every attendee with a giveaway and a promotional postcard encouraging them to visit our booth. • Items placed in all delegate and visitor attendee bags and distributed at registration

Engagement Links:

• ABB EL DISTRIBUTECH landing page • Contact an ABB Expert

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Networking

In-Booth Receptions Enjoy the most productive hours at DISTRIBUTECH International as you mix, mingle and enhance your networking game.

Cocktail Reception Tuesday, February 27 3:00 PM – 6:00 PM

“It’s 5 O’clock Somewhere” Wednesday, February 28 4:00 PM – 5:00 PM

Lobby Charging Zone and Coffee Lounge

Hosted coffee service on Tuesday, February 27 and Wednesday, February 28, located in lobby outside Entrance AB

•

ABB branding and charging stations ABB Banner in convention center lobby

•

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DISTRIBUTECH 2024

In-Booth Presentations

Engagify brings the application of brain science to human interactions and demystifies the rules of Sales Engagement. They are passionate about creating human connections that reap the rewards of meaningful interactions.

Name:

Anders Boulanger

Title:

Infotainer

Description Live, interactive presentations to draw attention and better communicate our message. Objectives • Lead generation • Greater brand awareness • Differentiation from competitors Activity: • (5) 20-minute performances per day • Deliver participants to the solution overviews for more in-depth booth tours

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Sponsorships

Future Energy Leaders Focused on bringing the next generation of energy professionals to DISTRIBUTECH International, the Future Energy Leaders program looks to attract college and post-graduate electrical engineering students.

•

Branding on website

•

Branding at Future Energy Leaders reception on Monday night Ability to address students at reception

•

•

Ability to meet with prospective candidates/students

•

ABB to be a part of the Trade Show Floor tour for students

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DISTRIBUTECH 2024

DISTRIBUTECH 2024 Digital Tools

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Mobile App

Mobile App Download the DTECH mobile app from the Apple or Google Play store by searching for "DISTRIBUTECH International" for the latest information at the event, including: Exhibitor search – Search for exhibitors, mark your favorites, request meetings & more Floor plan – Quickly locate exhibitors on the interactive floor plan Schedule – View the schedule of sessions and build your own schedule Updates – Tune into exclusive updates, notifications and show highlights • • • •

Notes – Add notes and email them to yourself or others

•

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DISTRIBUTECH 2024

ABB Digital Business Card

A digital business card is exactly what it sounds like – a digital version of physical business cards.

The Digital Business Card solution is designed to replace the physical copies thanks to easy creation of them and a sharing feature. ABB’s Digital Business Card is focused on the mobile experience, prioritizing the iOS operating system. The business card template is ABB branded and already has pre-filled fields with your information taken from your Delve profile. Some of the fields are editable in case you would like to provide alternative information other than that in your Delve profile. • Go to businesscard.abb.com on your iPhone and login with your ABB credentials • Fill out the information in the template and generate the card • The card is saved in your Apple Wallet, and you can share it with anyone from there. To create your own ABB digital business card:

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FOR ABB INTERNAL USE ONLY DISTRIBUTECH 2024 ABB Booth 2142