2024 Best Practices Study
Equity Ownership Shareholder Age Banding
2.7%
2.8%
11.9%
37.6%
46.0%
48.5%
56.2%
58.4%
43.0%
25.5%
24.0%
18.3%
26.1%
19.6%
28.9%
20.9%
29.7%
24.4%
20.1%
14.8%
13.4%
9.5%
4.2% >$25M
4.5%
5.6%
1.9%
1.5%
<$1.25M
$1.25-$2.5M
$2.5-$5M
$5-$10M
$10-$25M
Up to age 35 Age 36-45 Age 46-55 Over age 55 Other (ESOP, Outside Investors, etc.)
Revenue Overview
AGENCIES WITH REVENUES OF:
<$1.25M $1.25-$2.5M $2.5-$5M $5-$10M $10-$25M >$25M
Revenue by Source (as % of Gross Revenues): Property & Casualty: Commercial Commissions & Fees
39.5%
50.3%
50.3%
52.5%
55.5%
51.9%
Bonds/Surety
0.8%
0.3%
1.0%
3.7%
1.5%
3.0%
Personal Commissions & Fees
48.6%
37.8%
30.8%
24.4%
16.2%
10.9%
Contingent/Bonus
6.1%
7.5%
8.6%
7.1%
6.9%
6.0%
Total P&C
95.0%
95.9%
90.6%
87.6%
80.1%
71.8%
Life & Health/Financial: Group Medical Comm & Fees All Other Group Comm & Fees Individual L/H/F Comm & Fees
2.0% 0.3% 1.7% 0.2% 4.1% 0.7% 0.1%
1.5% 0.1% 1.4% 0.0% 3.0% 0.3% 0.7%
4.3% 0.5% 2.1% 0.1% 7.0% 0.7% 1.6%
6.9% 2.0% 1.0% 0.4%
11.1%
14.9%
4.3% 1.2% 1.0%
7.7% 2.4% 1.8%
Bonus/Overrides
Total L&H/Financial
10.4%
17.6%
26.7%
Investment
0.9% 1.0%
1.0% 1.3%
0.9% 0.7%
Miscellaneous Gross Revenues
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
Brokerage Comm Expense
0.6%
0.6%
0.6%
0.9%
1.1%
1.1%
Net Revenues
99.4%
99.4%
99.4%
99.1%
98.9%
98.9%
All Other Group L/H/F Revenue: Life
17.7% 22.1% 50.4%
12.5% 28.5% 22.3%
20.7% 18.1% 47.1%
22.4% 17.0% 38.2%
20.2% 15.1% 32.9%
15.5% 16.4% 29.3%
Disability
Dental & Vision
Retirement/Pension
0.0% 4.0% 5.0% 0.0% 0.8%
2.0%
0.0% 8.6% 1.0% 0.0% 4.6%
1.3%
2.0% 8.1% 1.3% 0.8%
8.8%
Worksite/Voluntary/Supplement
13.8%
11.8%
14.0%
Long Term Care
3.7% 0.0%
1.1% 0.0% 8.1%
0.9% 1.2%
Employee Benefits TPA
All Other
17.3%
19.5%
14.0%
Total
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
This is a breakdown of commissions and fees listed under "All Other Group Life, Health, and Financial" revenues.
Cross Category Comparison
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