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Curriculum Overview KS3
Subject:
Business Studies
Overview effective from[date
]:
September 2017
Students discuss why these billboards were successful:
KitKat
Tylenol
Miele
Give students a range of newspapers and magazines – students to identify what they think is the
best/most eye catching advert and write an explanation of why they think this.
BBC Bitesize video on advertising online
Students create a table for the main benefits and drawbacks of advertising.
Continue their marketing project – students create a poster advertising their new chocolate bar or
non-alcoholic cocktail.
Continue their marketing project – students create a radio advert advertising their new chocolate
bar or non-alcoholic cocktail.
Complete question 2b) 4 marks Paper 2 June 2013 or 1b) 4 marks Paper 1 June 2015.