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INGRAM MICRO GmbH | Marketing Guide 2016 | gültig ab Januar 2016 3
Inhalt
Online
Newsletter.......................................................................................... 04 – 05
Produktgruppen-Mailing........................................................... 06 – 07
Spot ......................................................................................................... 08 – 09
xSite....................................................................................................... 10 – 11
Message Space im Newsletter............................................. 12 – 13
Banner im Newsletter................................................................. 14 – 15
Banner im Fachhandelsbereich........................................... 16 – 17
Banner im IM.Order Einstiegsbereich.............................. 18 – 19
Hot Product im IM.Order........................................................... 20 – 21
Banner auf Portalen..................................................................... 22 – 23
Online Akademie............................................................................ 24 – 25
Online Videospot auf IM.News .............................................. 26 – 27
Print
Aktuell ................................................................................................... 28 – 29
PR-Kampagne.................................................................................. 30 – 31
Inserate in Fachmedien............................................................. 32 – 33
Flyer & Folder................................................................................... 34 – 35
Direct Mailing................................................................................... 36 – 37
Postkarte ........................................................................................... 38 – 39
Rechnungsbeilage......................................................................... 40 – 41
Office
Large Format Display Information System................... 42 – 43
„Look & Feel” Produktpräsentation.................................. 44 – 45
Office Branding............................................................................... 46 – 47
Inhouse-Event.................................................................................. 48 – 49
Events
IM.Top.................................................................................................... 50 – 51
VIP-Event............................................................................................ 52 – 53
WeihnachtsBaumTraum............................................................ 54 – 55
Gewinnspiel & Incentive............................................................ 56 – 57
Salestraining..................................................................................... 58 – 59
Workshop & Schulung................................................................ 60 – 61
Business Breakfast...................................................................... 62 – 63
Loyalty
Give-away & Werbemittel........................................................ 64 – 65
Seasonal Greetings...................................................................... 66 – 67
IM.Fokus ............................................................................................ 68 – 69
Call
Busyline................................................................................................ 70 – 71
Call-Aktion......................................................................................... 72 – 73
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