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August 2016

9-3

City of Morgan Hill

2015 Urban Water Management Plan

9.1.3

Conservation Pricing

On January 20, 2016, the City adopted a resolution approving adjustments to the City’s water and

wastewater rate structure. Historically, the City has implemented a conservation pricing structure

that charged customers at different rates based on amount of water delivered; customers using

more water would be charged at a higher rate than those using less water. The newly adopted

rates are no longer based on this conservation pricing structure and customers are charged at a

rate that does not increase based on how much water is consumed. The newly adopted rates,

which took effect on April 1, 2016, are expected to increase annually through the year 2020 and

are included in

Appendix D

.

9.1.4

Public Outreach and Rebate Programs

The City, in cooperation with the SCVWD, has multiple programs in place to reduce water

consumption by raising public awareness of water conservation. Additionally, they are

incentivizing replacement of high water use fixtures through both optional and mandated fixture

replacement programs.

9.1.4.1 Public Information Programs

The City, in cooperation with SCVWD, has various methods to raise public awareness regarding

water conservation and water supply issues. These issues include, but are not limited to, runoff

pollution, water quality, and water conservation.

The City promotes water conservation to local residents and business in the following ways:

Literature Rack:

The City Hall lobby has had a rack containing available water

conservation literature since 1999.

Bill Inserts:

Each year the City includes at least one insert on water conservation in the

monthly utility bills.

New Resident Orientation:

The City sends any new utility customer information about the

water conservation program currently in place and provides the option to receive offered

additional literature and water-saving devices.

Demonstration Gardens:

The City has multiple Demonstration Garden Sites in order to

provide examples to members of the community various ways to maintain gardens while

still conserving water and improving water quality.

Newspaper Columns and Newsletters:

Many newspaper columns and newsletters

promoting water conservation have been published by the City during the past decade.

Water conservation has also been a featured topic in the City’s newsletter and Consumer

Confidence Report.