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C
OMMENT
S
UMMARY
CORNERSTONE
FRENCHMAN’S CREEK BEACH & COUNTRY CLUB
Decision Support
Page 20
June 2017
The second opportunity to offer a comment was to the question:
Thinking about the next five years, what,
in your opinion, must the Club do to remain contemporary and competitive, to improve the membership
experience, and to attract members to the Club and community?
A total of 158 women, representing 70
percent of the women respondents, offered a second comment.
A total of 169 men, representing 72 percent of responding men, offered a second comment regarding the
five-year direction.
0.8%
1.5%
1.9%
1.9%
2.3%
2.7%
3.0%
3.0%
3.8%
4.5%
6.1%
6.1%
6.4%
7.2%
11.4%
14.8%
22.7%
Landscaping
Financial management concerns
Marketing activity
Positive/satisfied
Real estate and home values
Management/GM concerns
Dues, costs and fees
Governance concerns
New program or service suggestions
Staff and service quality
Beach Club related
Age and culture concerns
Other (<1% each)
Attracting younger members
Facility décor
Food and dining related
Facility improvement needs
Comment Themes from Women
0.8%
2.3%
3.0%
4.1%
4.5%
4.5%
5.3%
5.3%
5.3%
5.6%
6.0%
6.4%
7.5%
7.5%
7.9%
8.6%
15.4%
Landscaping
Real estate and home values
Construction problems
Positive/satisfied
Staff and service quality
Dues, costs and fees
New program/service suggestions
Attracting younger members
Governance concerns
Marketing activity
Financial management concerns
Facility décor
Management/GM concerns
Food and dining related
Beach Club related
Age and culture concerns
Facility improvement needs
Comment Themes from Men