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SoftMood
Contemporary Elegance
in its Most Welcoming Form.
Enjoy perfect balance between contemporary clarity and elegant
warmth. Softmood ceramics, furniture and accessories meld
pure, straight lines with smooth curves and soft edges, creating
a unique modern aesthetic. This integrated bathroom collection
celebrates simplicity in a new way, inviting lightness, openness and
sensuousness into a harmonious synthesis with modernity.
Franco Bertoli
Softmood Ceramics
Internationally renowned designer Franco Bertoli has been working with Ideal Standard
since 1984. His studio in Milan is dedicated to innovation, conception and communication.
In 1998, Franco Bertoli received the ADI design Index award for Small, the first Ideal
Standard collection designed specifically for limited spaces.
ARTEFAKT industriekultur
Softmood Furniture and Accessories
Simplicity, sensuality and constancy: These are the principles that govern the designs of
ARTEFAKT. The acclaimed Darmstadt-based design company was founded in 1989 by
Thomas Flegl and Achim Pohl, and has created numerous award-winning designs
for Ideal Standard.
the designers
Inspiration
04
Awaken to the possibilities.
Product Highlights
22
Special features and unique benefits.
Combinations
30
Compose your ideal solution
for the bath.
Technical Specifications
36
Product details and
technical drawings.
Contents
3