A success story in trying times
G
enerally, when speaking to people about business prospects,
one finds significant negativity and concern about the future of
certain sectors, especially mining. Of course, the country faces huge
challenges, especially around the supply of electricity, which is vital
to support industry growth. In addition to that, commodity prices
are down, and industrial unrest is impacting on investor confidence.
Yet, despite tough economic conditions, some companies manage
to thrive and grow. One such example is JB Switchgear Solutions,
a leading manufacturer of low voltage switchgear systems and as-
sociated equipment.
Based in Brakpan on the East Rand, the company recently moved
into new premises boasting some 4 500 m² of factory space, complete
with overhead cranes and other logistical features to support JBSS’
continued growth objectives.
JB Switchgear started trading just over three years ago, after
Johan Basson, previous owner and managing director of RBF Tech-
nology, decided to establish a new company to service the needs of
industry, in respect of electrical switchgear solutions. With some forty
years of experience in this field, there was a clear understanding of
what would be required.
The key to success lies – largely – in competent staff who are
focused and committed to total customer satisfaction. To this end, JB
Switchgear managed to establish a very strong teamwith outstanding
levels of experience, know-how and reputation for excellence. Techni-
cal director, John Balsdon, says that the team can design around site
and customer-specific requirements whilst ensuring compliance with
the relevant technical standards. JBSS provides technical input and
guidance to its customers to produce the most practical solutions.
Basson says that JB Switchgear’s vision is simply to be the sup-
plier of choice in its field of activity. This prompted the company to
demonstrate its commitment in various ways; JB Switchgear carries
official ISO 9001 listing for its quality management system, through
SGS. Basson says that the company is in the process of obtaining ISO
14000/ISO18000 listing through Makrosafe. In addition, JB Switch-
gear’s ‘Eagle Series’ of motor control centres carries SABS-type test
certification for compliance with IEC 61439-2 and SANS 1973-1. The
company is a level 4 BEE supplier, and constantly strives towards
employee upliftment and the creation of a working environment in
which people can flourish. Basson maintains that the greatest asset
in any company is, and always will be, its people.
Basson believes in putting something back into the industry,
and has therefore served as chairman and exco member of two key
industry associations, the Electrical Engineering and Allied Industries
Association (EEAIA) and the Electrical Switchgear Association of
South Africa (ESASA) for many years, and has spearheaded numer-
ous initiatives around technical forums and standards’ development.
Basson is an active member of the SANS 1973-1 working group, and
industry representative on various SABS technical committees. ‘If you
want to stay in the game, you need to know the rules,’ says Basson.
‘Participating in the working groups and industry associations has
always given me great pleasure whilst keeping me abreast of the
latest developments’.
JB Switchgear’s ability to provide simple, robust and user-friendly
switchgear systems has been a key feature of its offer to market.
That, coupled with good quality, competitive pricing and exemplary
customer service, positions JB Switchgear as a strong, reliable sup-
ADVERTORIAL
Electricity+Control
September ‘15
24