EoW January 2010

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EuroWire – January 2010 12
corporate news
At this year’s wire Düsseldorf exhibition,
leading trade magazines EuroWire and
Wire & Cable ASIA will be distributed to
incoming visitors from a purpose-built
stand in the main North Entrance to the
exhibition halls (EN03).
Paul Browne, group advertising manager
explains: “We have been able to secure
this excellent distribution point in
addition to our regular stand in Hall 11
(11D28). The additional location will
ensure that all visitors to the exhibition
are given an opportunity to pick up a
magazine on entry to the show grounds.
“Our aim is to provide our clients and
advertisers with the maximum possible
coverage for their businesses during
one of the most important shows in
our industry’s calendar. Times have been
tough over the last year and we want to
make sure our advertisers get maximum
benefit from their investment in our
magazines.”
EuroWire Magazine already has a
circulation of in excess of 18,000 copies
to 89 countries worldwide, whilst Wire
& Cable ASIA magazine has a circulation
of over 12,000 copies to China and
Southeast Asia. The boosted circulation
for the wire Düsseldorf 2010 exhibition
will increase the overall circulation of the
magazine by 20% to over 36,000 copies
worldwide (joint circulation).
Paul Browne added: “Now we are
offering a heightened service to our
clients at the biggest show in our
industry. We’re giving our advertisers
better publicity and exposure, while
providing readers with a free magazine
full of show highlights and the latest
industry news at the world’s number
one wire and cable trade show.”
If you wish to publicise your company in
the March issues of EuroWire and Wire
& Cable ASIA magazines, please contact
our sales team below. The closing date
for advertising orders is 18th January
2010.
EuroWire magazine – Intras Ltd – UK
Fax: +44 1926 314755
Email:
Website:
Increased circulation a boost at
wire Düsseldorf 2010
Working alongsideWAI, the AmericanWire Producers Association
(AWPA) has planned to host its annual meeting and a new
symposium from 9th to 11th May 2010, in Milwaukee, just prior
to the opening of WAI’s 80th Annual Convention, which begins
on 11th May. In addition, WAI’s Wire Expo exhibits will run 12th to
13th May in a first-time co-location with the National Electrical
Wire Processing Technology Expo.
Sitting between these complementary events, Wire Expo 2010
exhibits will be shortened to a two-day format. WAI anticipates
225 exhibiting companies – suppliers to, or manufacturers in,
the international wire and cable industry.
Other Wire Expo convention activities will include a complete
technical programme, production solution sessions, networking
exchanges and social functions.
Wire Expo 2010 has educational alliances with the Australasian
Wire Industry Association and the Asociación Nacional de
Transformadores de Acero, AC, (ANTAAC), which represents
ferrous wire manufacturing operations in Mexico.
Wire Association International – USA
Fax: +1 203 453 8384
Website:
AWPA annual meeting in
conjunction with
Wire Expo 2010 In September 2009, Nexans SA announced it was to shed
400 jobs in France and completely close a production unit.
The group aims to reduce the activities of Nexans France and
Nexans Copper France to cap costs. “This project aims to restore
their competitiveness and ensure their future in a market...hard
hit by the economic crisis,” the company said in a statement.
As part of the project, 387 layoffs will take place in the
production units of Clichy (Paris), Fumay (eastern France),
Jeumont (northern France), Lyon (southeast France), Mehun
(central France) and the Chauny production unit in northern
France, which will be closed. However, around 50 jobs will be
created in Nexans France and Nexans Copper France.
Nexans France, which makes half of its revenue from exports,
has seen its sales directly hit by difficulties in traditional buying
countries. This was made worse by the emergence of powerful
local competitors in export markets and increased competition
in the French market from Italian and Spanish cable makers.
“In this context, Nexans France has seen its activity level slump
by 20 per cent in the first half of 2009, compared with 2008,”
the company said.
Nexans – France
Fax: +33 15669 8484
Email:
Website:
Nexans facility to close