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Print Partner Statistics
Wall Street Journal ‐ US
 Average Age 51
 Household Income $278,985
 Household Net worth $1,700,000
 78% respond to advertising
Source: 2015 Ipsos Affluent Study; Sept 2015 AAM Quarterly Report; 2014 WSJ
Thought Leader Report, Ipsos MediaCT
Wall Street Journal – Europe/Asia
 Average Age 50/46
 Average Household Income $259,000/$345,000
 Average Household Net worth $3 million/$2.8 million
 51% of WSJE and 62% of WSJA respond to advertising
Source: 2014 Wall Street Journal Asia Subscriber Study ‐ Print Readers, Circulation: Print + digital replica WSJ Internal Data 2015