The Book 5-5-16

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Online Partner Statistics
 Average Age – 43 (63% male, 37% female)
These below are now in audience profile above:
 Average HH Income ‐ $255,718
 Average HH Net Worth ‐ $1,575,616
 87% Own primary residence, 20% Own secondary
 24% own more than one home
 29% own rental properties
 62% of visitors do not read to WSJ in print