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2010 Best

Practices Study

Agencies

with Revenues

Between

$1,250,000 and

$2,500,000

58

Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000

Mgmt. Perspectives

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

Average +25% Profit +25% Growth

Carrier Representation

Personal Lines P&C

National

4.5

3.8

3.4

Regional

4.2

3.5

3.5

Total

8.6

7.3

6.8

Commercial Lines P&C

National

7.8

4.4

4.0

Regional

7.1

5.5

5.0

Total

14.8

9.8

9.0

Group L&H / Financial

Total

7.1

7.5

5.8

Average

+25% Profit

+25% Growth

% of Agencies That Will:

Increase the Number of Carriers Represented

14.0%

18.2%

9.1%

Decrease the Number of Carriers Represented

16.3%

36.4%

9.1%

Keep the Same Number of Carriers Represented

69.8%

45.5%

81.8%

Average

+25% Profit

+25% Growth

% of Agencies That Will:

Increase the Number of Carriers Represented

4.7%

27.3%

18.2%

Decrease the Number of Carriers Represented

7.0%

18.2%

9.1%

Keep the Same Number of Carriers Represented

88.4%

54.5%

72.7%

Average

+25% Profit

+25% Growth

Commission Income Derived from Top Carriers

% of Net Rev from Top P&C Carrier

26.1%

26.5%

38.5%

% of Net Rev from Top 3 P&C Carriers

47.1%

41.4%

63.9%

% of Net Rev from Top L&H/F Carrier

4.9%

4.1%

3.4%

% of Net Rev from Top 3 L&H/F Carrier

7.0%

5.9%

4.1%

Carriers

12 Month Plans for Carrier Representation

P&C Carriers

L&H Carriers

Revenue from Top Carriers

Revenues from Top P&C Carrier–Breakdown By Line of Business