GFTU BGCM 2017

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THE MEDIA –
GETTING HEARD
Communicating our case and our campaigns amidst the blizzard of
social media, mainstream press and the thousands of competing voices
there are can seem daunting and can yield meagre and temporary
results. These two schools aim to increase our effectiveness and make
sure that we get our messages out their and understand how to make the
best of local regional and national media outlets.
The first one day course is aimed at local Branch representatives, the
second two day course at national campaigning and communications
officers. Both courses will put the question of making our voices heard in
the context of the changing face of the local and national media.
EA30 Getting our Voice
Heard in the Media –
Local and Regional
What is the most effective way for hard
pressed workplace reps and Branch officers
to get their concerns through to the wider
public in their locality and region? Strategies,
tips and solutions. This school aims to assist
reps and officials in making a bigger union
mark in the media more easily.
1 day
EA31 Effective National
Communications
Strategies
Making a lasting impression, sharing best
practice, building the right relationships in
the press, with whom, how, when, getting
through the barricades and networks.
A two day-school for EC members,
communications officers and others dealing
with union communications internally and
externally.
2 day
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