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¦

MechChem Africa

July 2017

One million jobs

by growing manufacturing

D

elivering the keynote address at the open-

ing session of the Manufacturing Indaba,

Nampak CEO and Manufacturing Circle

chairperson, AndrédeRuyter, talkedabout

kick-starting industrialisation in South Africa.

He opened by highlighting the dire situation we

are in:Manufacturing’s contribution toGDPhas fallen

from24% in the early 1980s to less than13%by 2015.

South Africa, De Ruyter says, is experiencing “prema-

ture deindustrialisation”.

“For our stage of development, manufacturing’s

GDP contribution should be at double current rates

and is lagging behind other emerging markets,” he

points out. The reasons? Increased competition from

imports; increased labour costs; high energy costs;

poor infrastructure; policy and regulatory uncertainty

and asymmetrical compliance withWTO rules.

Since 1989, as the share of GDP has shrunk,

South African manufacturing has shed 500 000 jobs.

At 27.7%, current unemployment is the highest it

has been for the past 14 years – and manufacturing

contracted a further 3.4% in the first quarter of 2017.

“If manufacturing were to have an appropriate

share of GDP (28 to 32%) for South Africa’s devel-

opmental stage, 800 000 to 1.1-million jobs could be

created,” De Ruyter points out.

In addition, “manufacturing has the highest job

multiplier of any sector”, so manufacturing job losses

have a bigger negative impact. And, compared tomin-

ing, “manufacturing generates 3.4-times higher social

returns for the sameprivate returns,” 29.6%compared

to 8.8% for every 10% of private income generated.

The case for a radical transformation of this sector

is surely made?

Quoting Jerry Jasinowski, De Ruyter says that the

economy of developed nations has tended to pass

through industrialisation and into a services economy.

“History teaches that a strong economy begins with a

viable manufacturing base.”

Africa, he says, is seeking

“a viable path to prosperity without passing through an

industrialisation phase. This is not likely to happen. It is

by no means clear that it is even possible.”

Showing consecutive diagrams of the

‘The vicious

cycle of deindustrialisation’

followedby the

‘virtuous cycle

that promotes economic growth’

, DeRuyter says that the

departurepoint is demand.Whenpeoplehave less dis-

posable income and consumer confidence is low, then

demand falls, which causes lower capacity utilisation.

Returns therefore fall, causing future investments to

be deferred or cancelled. From a job’s perspective,

fewer shifts precede retrenchments and skills training

MechChem Africa

is endorsed by:

Peter Middleton

falls away, all of which cause demand to fall further.

“Without a virtuous cycleof investor and consumer

confidence, supported by stable policies, South Africa

will continue to deindustrialise, without the capacity

to move to a services economy,” he notes.

The solution? “To stimulatedemand for local goods,

via preferential procurement, protecting local indus-

tries throughmoreassertive tradepolicies andsupport

for localisation initiatives such as Proudly SA.” Simply

put, this leads to greater investor confidence, more

jobs and training, higher levels of disposable income

and increased demand.

But investment will not take place “if demand side

policies do not dovetail with supply side policies…and

current demand from local consumers will not create

impetus for growth.” SouthAfrica, DeRuyter believes,

“needs amacroeconomic environment that facilitates

more capital investment in local manufacturing.”

Showing a matrix of possible initiatives, organised

under the headings: Government incentives and sup-

port; Regulatory and policy interventions; andPrivate

sector counter-performance requirements, he says

that, while the goal is to persuade the private sector to

invest innewcapacity, this comeswith responsibilities:

job creation; a commitment to remain invested; and to

support black industrialists at scale.

From the Regulatory column he lifts out a sugges-

tion for government to

‘consider a super-ministry to drive

industrialisation – SA’s Ministry of International Trade

and Industry

– which would offer a less fragmented

approach to theendeavours of theministries currently

involvedinthisarea:TradeandIndustry(dti),Economic

Development (EDD); Small Business Development;

Finance and Public Enterprises.

Other policy suggestions include: proactive trade

policies; using regulatory levers; private sector partici-

pation in SOCs; reconsidering proposed disincentivis-

ing taxes; and better support for black industrialists.

And, most notably in the incentives and support

column: a favourable tax rate of 15% for existing and

new business in designated industrial areas.

Concluding, De Ruyter reveals that the Manu­

facturing Circle, in collaboration with industry asso-

ciations, has launched an initiative to create a million

new jobs in the manufacturing sector in South Africa.

“We are currently identifying: first, investments that

could be made by manufacturing firms and; second,

what needs to be resolved, unblocked or addressed

in order for these investments to take place,” he says.

A long overdue process that deserves all of our

support.

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