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FALL 2018:
SALES PLAYBOOK
PROMOFORBOOKING INCREASE
IMPROVE % INCREASE OF ALL BOOKINGS
PARAMATERS:
• Applies to apparel only
• Booking order must be placed by the deadline of 12/1/17 (no exceptions) with a start ship of 6/1/18
• Booking order in total dollars must be 30%more than PY to qualify
• Promotional account to be loaded by sales rep
• Promotional account to be at retail value
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• Promotional account can be used at the sole discretion of the dealer
• Minimum 5,000
• Pay out 6/15/18
PROMOTION:
Dealer receives 10% retail in
promo for apparel booking
order with increase of 30% over
last fall booking
ELIGIBLE ARTICLES:
F18 APPAREL STYLES
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