Wired 10 June 18 2015

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Profiling Point
Euro Car Parts Profiling News
David Shore, our rotating
electrics specialist,
has been busy visiting
branches that need to
be profiled. Last week he visited
the Chester and Nottingham
Branches, he looked at specific
buying habits of branch
customers and spoke with
management in reference to lost
sales.
Chester has been profiled with
7 additional Alternators and 8
additional Starter Motors. The
part numbers fall within the top
116 selling rotating part numbers
from a total company volume!
The volume being introduced is
a function of vehicle parc, unit
failure rate and the Euro Car
Parts market share.
Northampton has been profiled
with an additional 2 Alternators
and Starter Motors. As well as
this, 7 Alternators and 9 Starter
Motors have been profiled to
Northampton branch following
an analysis of lost sales. This
was due to stock issues during
the first five months of 2015.
Remember!
If you have a profiling request,
the request should come
from the Branch Manager or
Operations Manager. They
need to inform the team
approximately how many
additional SKUs of each product
group and /or brand the branch
can accommodate.
• If a part number doesn’t
sell, the profiling of that part
number will be removed.
• Lost sales help branches with
their profiling – please try
to log ALL lost sales where
possible.
• VOR is only classed as
demand when it is either sold,
or a lost sales is logged.
• You need 3 demands (a
combination of a sale or a lost
sale) within 12 months for the
part number to automatically
profile into the branch.
There are parameters
in place which will find
false demand!
If you have any profiling
requests, get your Branch
Manager or Operations Manager
to contact David Shore:
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