EoW March 2011

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EuroWire – March 2011 26
corporate news
The Make-a-Wish Foundation was chosen
as the top charity to receive cash from
Allied Wire and Cable’s fourth annual
charity week in December, which raised a
superb $12,808.64 for charities.
The company asked customers to
nominate a charity to receive a large
donation, while other selected charities
received smaller contributions – and
the Make-a-Wish Foundation recevived
$11,808.64 when Dennis Heron, president
and CEO of the Make-A-Wish Foundation
of Philadelphia and the Susquehanna
Valley, and Karen Traten, director of
development, visited Allied Wire & Cable’s
Collegeville headquarters at the start of
the year.
The charity week tradition began four
years ago and is now held during the
holiday season every year, when one per
cent of all sales is donated to charitable
organisations.
Because the amount of the donations is up
to the customers and their orders, they are
asked to play an active role in the charity
selection, voting for the organisation of
their choice in an online poll.
The money benefitted a diverse selection
of local and national charities, including
the Make-A-Wish Foundation, as well
as the ASPCA, the Coalition to Salute
America’s Heroes, the Cystic Fibrosis
Foundation, and the Meals on Wheels
Association of America, which each
received a cheque for $250.
This year’s big donation will help
Make-A-Wish grant the wishes of children
with life-threatening illnesses. These
wishes can cost upwards of $7,000 each
and range from a new laptop to wishing
for a family holiday to Disney World.
AlliedWire and Cable – USA
Fax : +1 800 615 9473
Email:
Website:
Dow Wire and Cable has
appointed Brad Miller as
global marketing director.
In this role, Brad will drive
strategic growth initiatives
utilising Dow Wire & Cable’s
portfolio of products,
technologies and power
industry expertise.
This will include executing
global product launches for
solutions in the traditional
power and alternative
energy industries as well
as market segments like
personal electronics,
building and construction
and transportation wires,
cables and accessories.
“As we continue to grow in
the global power industry
and its ancillary markets, it
is more important than ever
to complement our product
and technology offering
with strategic marketing
and branding programmes,”
said Tim Laughlin, general
manager, DowWire & Cable.
“We look forward to having
Brad on our team to
continue and enhance the
excellent progress we’ve
made in this important facet
of our business.”
Mr Miller has been with
Dow for over 20 years
and previously served as
Global Business Director
for Dow Fiber Solutions. He
also has held a number of
commercial roles in Dow’s
chemical and plastics
businesses.
He holds a BA from Michigan
State University and an MBA
from Indiana University. He
will be located at Dow Wire
& Cable headquarters in
Houston, Texas, USA.
DowWire and Cable – USA
Email :
Website:
Thousands of reasons
for charity cheer!
Pictured from left are: Tony Spina, Dennis Heron (president and CEO of the Make-A-Wish Foundation of ▲ ▲
Philadelphia & the Susquehanna Valley), Libby Achenbach, Tim Flynn, Chris Burke, Dan Flynn, Karen Traten
(director of development for Make-A-Wish), and Natalie Beers.
New marketing director for Dow