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construction, especially reinforcing bars, or “rebar.” Many

of these companies were “mom and pop” outfits operating

at tight profit margins, ill-matched with corporate giants like

U.S. Steel, which produced the metal itself in its great eastern

mills. Not surprisingly, the failure rate was particularly high for

companies in the metals service sector.

LUCK OF THE IRISH

Out of failure often comes opportunity in the hands of the

right entrepreneur, particularly one with plenty of business

acumen and more than a little luck. Thomas Neilan was such

a man. Born on May 26, 1887, to poor Irish immigrants Martin

and Mary Neilan, Thomas had risen from humble beginnings

in San Francisco’s Irish Alley, working first as an office clerk

and then a traveling salesman. Tall and slender with a high

forehead, he had hazel eyes framed by thick glasses; the U.S.

government had accordingly declared him physically unfit for

military service during World War I due to poor eyesight. His

wife Mae was twelve years his junior.

By the 1920s, Neilan was the California sales represen-

tative for Powell Valve Company, selling valves, pressure

regulators, and other equipment used in the state’s burgeon-

ing oil industry. He was good at his job because he satisfied

his customers and was always ready with a joke. “He could

talk to anybody,” one acquaintance recalled. “He could talk to

the homeless as well as the president of the United States and

he was a straight shooter. As such, he was well respected.”

Powell Valve was headquartered in Cincinnati, Ohio. Inevita-

bly, Neilan became convinced that if he could manufacture

products in the West and cut transportation costs, he could

pass on savings to his customers and keep some for himself.

Ambitious by nature, he announced to his family, “Damn it, I

want to start something here.”

Many details of Neilan’s early business career are lost, but

it is evident that he got around and knew how to seize an

opportunity. By 1922, while still working for Powell, Neilan

was promoting his own new product—a “packer and air lift”

for use in oil well pumps. By the following March, he had

established the Neilan Corporation, based in Houston, Texas,

to manufacture it. Within a few years, the firm had moved

to California and gone into the production of regulators as

well as other fluid valves outfitted for pumps and engines

employed in industries beyond the oil fields. In 1929, Neilan

Corporation was purchased by a Boston-based firm called the

Mason Regulator Company. The timing of the buyout was

fortuitous—the transaction was completed before the stock

market crash and the onset of the Depression. This left Neilan

10

Newlyweds Tom and Mae Neilan in the 1920s.