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9 |

P a g e

INTERNAL USE ONLY

ESO P

LAYBOOK

National Marketing

National (Corporate) Marketing provides strategic support in the managent of the messaging and branding of

our organization. They will be assisting the ESO Marketing team in developing consistent and meainging

communications and marketing collateral including but not limited to the items below:

.

Collateral

Main Brochure (Jan. 2016)

Campaigns: Direct Mail,

Electronic, Phone Script (Feb.

2016

Industry Conference/Shows

HR Tech (Oct. 2016)

SHRM (2016)

Local Market