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SECTON 6 – MITIGATION FOR SECONDARY AND CUMULATIVE IMPACTS
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Figure 6-1
Annual Average Overall Water Use in Gallons per Capita per Day, 1995 through 2011
6.2.6.1 Voluntary Water Conservation
The Towns of Cary and Morrisville focus their voluntary water conservation programs on
education. The Water Conservation team has developed a broad spectrum of initiatives to
educate the public about water and water conservation issues. This team employs numerous
educational programs designed to reach individuals, families, neighborhoods, and schools.
These programs include direct mailings, community newsletters, general newspaper and
utility bill inserts, television ads, flyers, yearly distribution of Annual Drinking Water
Quality reports to all residents, and web site information. Other educational activities
include: offering workshops on water-efficient landscaping, giving presentations to local
civic groups, organizing and developing elementary school activities involving water
conservation lessons, distributing low-flow showerheads and aerators at community
functions, and conducting indoor water use audits for residents on request.
The Town’s summer water conservation campaign, known as “Beat the Peak,” involves
utility bill inserts and other mailings; newspaper, radio, and TV advertisements; workshops;
and the Town of Cary’s web site. Staff members are available to speak to civic groups and to
advise individual homeowners and businesses on using water efficiently. Workshops and
special events address indoor and outdoor water use.
To address the special needs of the Town’s automatic irrigation customers and the
landscaping/ irrigation industry, the Water Conservation Program team sponsors
workshops targeted at improving irrigation techniques and practices. The Irrigation
Association conducts some of these workshops in conjunction with Town staff.
0
20
40
60
80
100
120
1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
GPCD
Actual GPCD
WeatherAdjusted GPCD