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THE VALUE OF A MEMBER

Direct Selling is a well established,

personally rewarding and fulfilling

method of building your business.

Direct selling is a popular method of selling; there are 9

million direct sellers across Europe, with 4 million of those

using direct selling to earn a full-time living. The industry

is led by the Direct Selling Association which strives to

ensure the highest level of business ethics and service

to customers. Herbalife is proud to be a key member of

many Direct Selling Associations around the world.

Instead of selling our products in shops, Herbalife

products are sold to customers exclusively and directly

through Herbalife Members. This means we cut out the

middle man.

Herbalife is Committed to Industry Leadership

Herbalife is affiliated with and plays an active role in a large number of its industry trade organisations, including the

World Federation of Direct Selling Associations, the European Direct Selling Association, and more than 50 national

Direct Selling Associations. It is a founding member and provides consistent leadership to the International Alliance of

Dietary/Food Supplement Associations. It is also a member of national food/food supplement associations throughout

the EU and the world.

TRADITIONAL DISTRIBUTION CHAIN

DIRECT SELLING DISTRIBUTION CHAIN

PRODUCER

FINAL CONSUMER

INDEPENDENT HERBALIFE MEMBER

WHOLESALE

DEALER

The Advantages of the Direct Selling Model