31 / 76
31
The company is now known for its
exclusively hand crafted Surinamese
designs made mainly in silver.
Following the firm’s participation in
the Caribbean Essence Showcase in
London, Atelier Doré was able to
make successful business linkages with
CARIFORUM fashion designers, which
was seen as a priority for the company
as they are more commonly known
within Netherlands and the Dutch-
speaking Caribbean.
It is envisioned that the forged
partnership with drennaLUNA from
Jamaica, will lead to increased
recognition within the English-speaking
Caribbean and bring the firm closer to
the UK market. Atelier Doré was also
able to reinforce knowledge of the EU
market entry requirements following
the series of EPA-related discussions
held during the 2nd CARIFORUM-EU
Business Forum in London.
drennaLUNA - JAMAICA
Jamaican-based fashion design
company drennaLUNA is the
brainchild of self-taught designer
Arlene Martin. The company was born
out of her dream to always create a
sophisticated clothing line that appeals
to the everyday woman. The company
exhibited during the Caribbean Essence
showcase in London and Berlin. The
London leg of the showcase proved
to be beneficial because of the intra-
regional contacts made with companies
such as Atelier Doré of Suriname and
Ibis Ceramics of Trinidad and Tobago.
In Berlin, drennLUNA secured a
contract for designs from a European
retail buyer, as well as the trade of
samples worth just over US $200. The
company further established contacts
with European designers, retailers,
boutique buyers, and media contacts.
It is anticipated that these contacts will
lead to increased exports to the EU.
Caribbean Export and EPA Implementation in the Caribbean Services Sector
BENEFICIARY SUCCESSES USING THE EPA