36 / 70
32
Whimsical candy land and savory sweets
purveyor, Dylan’s Candy Bar recently opened
a new shop in New York City’s Union Square.
Located at 33 Union Square West in what
was once the Andy Warhol Factory Building,
founder Dylan Lauren’s sixth store nationwide
is a downtown-cool extension of the original
Dylan’s Candy Bar on the Upper East Side.
Our Role
The Union Square Candy Bar pops with
colorful graphics and displays. Duggal visual
expert Brittany Wirtz collaborated with the
Dylan’s brand team, Paulette Mancuso of PMI
and Chute Gerdeman, to create a gorgeous light
box and illuminated logo designed to match the
store fixtures while reminding customers that
they are indeed in a sweet wonderland.
Sweet!
Opens in Union Square