GAZETTE
SEPTEMBER 1985
The Competition Policy of the
European Community
Part II
by
Peter D. Sutherland
Member of the Commission of the European Communities
(The following is an edited version of an article first published in the St. Louis University Law Journal.
Part I appeared in the September Gazette.)
Extra-territoriality
Before considering other substantive areas of law and
policy, I should like to examine the so-called "extra-
territoriality" problem. The Commission espouses the
effects
or
objective territoriality
doctrine of jurisdiction
and believes it to be necessary, just and in accordance with
the requirements of the law of nations.
Our approach is to apply our law to restrictive practices
which have an appreciable effect on competition within
the common market and on trade between the
Community's Member States. In investigating a case and
reaching a decision, the Commission takes full account of
the legitimate interests and concerns of foreign States.
The Commission has responsibilities for the foreign
relations as well as the competition policy of the
Community and the necessary element of
comity
on
which civilised international relations depend is therefore
built into the decision-making process. This is quite
different from a situation where a court is asked to take
account of foreign policy emanating from another branch
of Government.
To summarise, the Commission does not apply the
Community's competition law extra-territorially: on the
contrary, it applies it
territorially,
to phenomena within
its borders. The Commission would be glad to consider
approaches by foreign Governments with a view to
strengthening international co-operation in respect of
genuine extra-territoriality and in order to facilitate
comity considerations. I say
strengthening
co-operation
because such co-operation already exists and is in fact
reasonably successful in its day-to-day application. For
example, the Commission keeps the US authorities
informed of important developments in cases concerning
US companies and, where necessary, engages in more
extensive consultations in accordance with the 1979
OECD Recommendation
17
. These consultations provide
valuable inputs to our decision-making process.
The Commission also founds jurisdiction in
competition cases on the
enterprise entity doctrine.
This
means that a group of companies with a subsidiary in the
EEC is considered to be an undertaking within the
jurisdiction, wherever its corporate headquarters. For
purposes of personal jurisdiction too, this doctrine
enables us to avoid many problems of service abroad.
Joint Ventures
18
Joint ventures are the focus of a good deal of attention
in Brussels. One the one hand, we seek to promote the
synergies likely to result from the bringing together under
one roof of complementary resources and skills. On the
other hand, we remain vigilant lest a joint venture should
serve as a forum or even a fagade for practices otherwise
forbidden by Article 85.
Joint venture agreements between competing
undertakings or between undertakings which, after
detailed analysis
19
can be considered to be potential
competitors are examined under Article 85(1), as the
previously competitive relations between those under-
takings are likely to be altered. The possible benefits of
the arrangement are analysed under Article 85(3). An
exemption granted by the Commission may contain
reporting or other obligations and is always limited in
time. This enables the Commission to monitor the
competitive development of markets in which joint
ventures proliferate and to ensure that the intimate
relationship between the joint venturers produces only
legitimate offspring.
In recent years, several decisions have been issued
clarifying the Commission's approach to joint venture
and two block exemption Regulations, on R & D and
specialisation, have added considerably to legal certainty
in this area. We believe that Article 85 with its first and
third paragraphs fulfilling their respective functions is the
sort of flexible instrument needed to deal with so
variegated a phenomenon as the joint venture.
We went, however, to go further and provide some
more detailed guidelines to enable prospective joint
venturers and their advisers to assess rapidly the compati-
bility of their project with Article 85(1) and (3). Work is
under way on this and I hope that it will be completed in
the near future.
Distribution
20
Community law distinguishes between
exclusive
distribution on the one hand (where a supplier contracts
to supply one distributer exclusively) and
selective
distribution on the other (where a supplier enforces
criteria applying to appointment of dealers). In the
former case the Commission has enacted successive block
exemption Regulations, starting in 1967 with Regulation
67/67
21
which was replaced in 1983 by Regulations
1983/83
22
and 1984/83
23
on exclusive
distribution
and
purchasing
respectively. These Regulations lay down
conditions, both positive and negative, under which
exclusive dealing agreements and practices are exempted
by Article 85(3) from the prohibition contained in Article
85(1). Our policy aims to enable manufacturers to take
advantage of the opportunities offered by the common
market by distributing their goods or services in the way
they think fit, provided that consumers too are not denied
the benefits of a home market of continental dimensions.
269