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Wire & Cable ASIA – September/October 2015
www.read-wca.comIndustry
news
MANCHESTER, UK-based lubricants
specialist Metalube welcomed guests
from Europe, China, Turkey, Egypt and
the UAE to its first ever lubrication
academy.
The academy was designed to keep
both distributors and agents abreast of
new and existing product ranges as
well as to provide them with essential
sales tools.
Douglas Hunt, commercial director,
said: “We had a great couple of days
and it’s been really productive to have
so many of our international team
together.
“Product knowledge is an essential
sales skill and fully understanding our
products’
features
allows
our
representatives to present the benefits
accurately and persuasively.
“We know that customers respond to
enthusiastic sales staff who are
passionate about their products and
eager to share the benefits with them.”
Metalube manufactures a range of
industrial wire rope lubricants and
many other high performance industrial
lubricants. The exporter employs 34
people and has offices in China, India
and Brazil.
Metalube Ltd – UK
Website
:
www.metalube.co.ukFirst Metalube lubrication academy
❍
Staff and guests at the first Metalube academy