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listened to everything, and we worked

with Microsoft closely to see where we

wanted to take Frank. Frank is now 15

years older. The funny thing is, when you

ask a 25 year old what a 50 year old looks

like, they basically describe someone

that is about 70 (he laughs). So we put

all these voices together and then when

the guy showed up to audition, he drove

up in this crappy old van with a mattress

in the back and he just owned the role

straight away. We are super excited about

where the new Frank is going; we just

wanted to take him in a new direction and

we did. We’ve had a lot of what we call

‘mock reviews’ with different agencies,

and they’ve all told us, ‘oh my God, that

acting’s superb.’ We really like the acting.’

There’s real chemistry. It feels good. But,

make no mistake, he is still absolutely a

smartass. That really comes through.

So you could tell he was perfect

straight away?

You know what’s really funny, the

guy showed up and it was almost eerie

because he looked like the Frank that we

had modeled. He looked a lot like him. We

freaked out a little bit. He showed up and

he looked like he’d been out all night. It

was perfect.

Have you ever considered

implementing a co-op campaign

aspect?

One of the things that we’ve always

felt is that Dead Rising is a single player

journey. It’s a lot about discovering things

and solving the mystery this time around.

We wanted to have a different experience

for our online mode, so you could pick it

up and play with your friends before you

go out, or maybe you’ve gone out for the

night and you come home and sort of

wind down. Four player co-op has different

missions to play. The missions you play in

online four-player is completely separate

from the main game. They’re only online.

There’s a time limit that you have to deal

with. It’s a kind of like happy accident that

we found. We wanted to have something

a little bit more casual for people to mess

around in, and it turned out to be one of

the most fun things in the game. Everyone

always seems to like the online mode

because you don’t have to have a massive

time commitment. You just get in, have a

lot of fun and play, and get those scores

posted and see how long you can last.

How would you describe the franchise

to someone that’s never played it?

If you tried to describe Dead Rising to

someone that never played it, they would

have no idea, because it doesn’t make

sense when I describe the ingredients

to our recipe. Are we a zombie game?

Sure. Are we

The Walking Dead

? No,

we’re not. Are we

28 Days Later

, are we

terrifying? What we do is, I think we just

focus on a much better story this time

around. We’ve hired three writers to get a

story in much better shape, and I think we

have deeper characters now. I think what

keeps us fresh and relevant is the fact

that nobody does what we do. We know

exactly what we are. We’re not trying

to be someone else. We’re trying to be

Dead Rising. The analogy I give to a lot of

people, which everyone gets when I say

it, if you look at a serious survival game or

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